Apple Takes You ‘Behind the Scenes’ of its Cookie Monster Siri Ad

By Stephen J. Bronner | edited by Dan Bova | Apr 08, 2016

Apple

Apple racked up upwards of 9 million hits on YouTube with its spot featuring Cookie Monster showing off Siri’s hands-free features. Now, the computing giant has released a “behind the scenes” of that ad.

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Stephen J. Bronner

News Director

Entrepreneur Staff

Stephen J. Bronner writes mostly about packaged foods. His weekly column is The Digest. He is very much on top of his email.

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