Perfect Casting
To truly unlock your employees' talents, you need to understand who they are and what roles best suit them.
Worried about your product line in an increasingly competitiveglobal marketplace? It's time to spot the innovators in yourmidst. In his most recent book, The Ten Faces of Innovation, author TomKelley talks about 10 roles employees can play to spur innovationat the conference room table. We asked Kelley, general manager ofIdeo, a Palo Alto, California, industrial design and human factorsfirm, about the top three innovative personality types described inhis book.
Entrepreneur: It seems like theAnthropologist--someone who observes customer behavior to uncovernew insights--is your favorite type of innovator. Is thattrue?
Continue reading this article - and everything on Entrepreneur!
Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.
Entrepreneur Editors' Picks
-
When Her Parents' Restaurant Burned Down, This First-Generation Founder's Hot Sauce Brand Rose From the Ashes to Take on Corporate Giants
-
Not Hitting Your Goals? Here's How to Know If You Should Change Tactics or Strategy.
-
You Can Generate Your Own Viral LinkedIn Post With This Hilarious Tool
-
This Couple Lost Everything When the Housing Market Crashed. But Manifesting 'Magic' Helped Them Launch a Metaphysical Brand With 10 Stores.
-
The Best Software Solutions and Tech Providers in the Franchising Industry
-
This 18-Year-Old Student Wanted a Better Way to Keep Track of His School Work. So He Built an App — and a Business.
