Ending Soon! Save 33% on All Access

Elon Musk Admits Tesla 'Dropped the Ball' on Model X The Tesla CEO took to Twitter to duke it out with a disgruntled customer.

By Emily Rella Edited by Jessica Thomas

Justin Sullivan | Getty Images

Never one to back down from an argument online — and often one to start them — Elon Musk handled a disgruntled Tesla customer surprisingly well on Twitter Wednesday, even calling his company's decision-making process "idiotic."

Sawyer Merritt, a Tesla owner and investor, took to the social media platform to air his grievances on the less-than-smooth rollout of Tesla's recently refreshed Model X.

"Here's a criticism, the refreshed Model X rollout has been horrible & the lack of communication to customers who have been waiting for a year or more for their car & keep receiving delays is disappointing," Merritt wrote. "I know the global supply situation is f**ked, but some comm would be nice."

Related: Elon Musk Slams Elizabeth Warren, Calls Her 'Senator Karen'

Though he wasn't tagged, Musk replied back to Merritt, seemingly regretting the company's decision to stop production of the vehicle while it worked on the new model.

"We dropped the ball badly regarding new Model X production ramp & still haven't fully recovered," the Tesla CEO admitted. "Was idiotic to stop production of old X in Dec 2020 when there was still plenty of demand!"

This past December, Tesla told customers that it was no longer accepting orders for Model X vehicles outside of North America, with deliveries of the vehicle in other markets slated to start the second half of this year.

It has been reported that wait times for Model X vehicles in Europe are more than a year.

The last original Model X was delivered in 2020.

Merritt quipped back at Musk thanking him for his "transparency" and hoped to get some answers from the billionaire as to when delivery times might lessen in length.

Related: Emails: Musk Talked About Losing Son With Bereaved Parent

"Any idea when ramp might smoothen out and catch up with demand?" he tweeted at Musk. "I know there's some stuff not under your control (supply chain issues/shortages for example)."

Musk responded quickly.

"Model X is an extremely difficult car to build," he explained. "Most complex passenger car ever. Limiting factor is interior trim."

Tesla, like every other automotive company, has been rocked by supply chain shortages and disruptions due to the pandemic and its related effects.

This was not Musk's first run-in with Merritt on the social media platform.

Last month, Merritt tweeted out a notice on his account that he would no longer be posting Musk's travel plans and location and encouraged others to do so too, in the name of the billionaire's safety.

"Yeah, unfortunately this is becoming a security issue," Musk seconded.

As of Thursday afternoon, Tesla was up 14% year over year.

Related: Elon Musk Sinks Tesla Shares With Contentious Twitter Poll

Emily Rella

Entrepreneur Staff

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

Apple iPhone 7 Users May Be Owed a Slice of a $35 Million Settlement — Here's How to Claim Your Share

Previous (and current, no judgment) iPhone 7 users may be entitled to up to $349. The deadline to file a claim is June 3.

Business News

Did OpenAI steal Scarlett Johansson's voice? 5 Critical Lessons for Entrepreneurs in The AI Era

Did OpenAI steal Scarlett Johansson's voice? OpenAI has since paused the "Sky" voice feature, but Johansson argues that this is no coincidence. In response, Johansson delivers a masterclass for entrepreneurs on navigating the AI era successfully.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.


How Corporate Investment Helps Startups Deploy Technology Faster Than Ever

Financial resources, strategic alignment, access to expertise, market validation and operational support make this deployment possible.