Wal-Mart in Talks to Buy Online Retailer Jet.com It was not clear how much Wal-Mart would pay, but Jet.com could be worth as much as $3 billion.

By Reuters

This story originally appeared on Reuters

Ken Wolter / Shutterstock

Wal-Mart Stores Inc. is in talks to buy online retailer Jet.com, The Wall Street Journal reported on Wednesday, citing people familiar with the matter.

It was not clear how much Wal-Mart would pay, but Jet.com could be worth as much as $3 billion, the WSJ said.

Wal-Mart declined to comment. Jet.com, considered a formidable competitor to Amazon.com Inc., was not available for comment.

Wal-Mart is investing heavily in its online business to take on Amazon, but it has struggled on that front.

The retailer's online business posted its slowest growth in a year in the latest quarter. Wal-Mart's online sales were $13.7 billion in 2015, according to research firm Internet Retailer.

Marc Lore launched Jet.com in July last year, promising big discounts in exchange for members placing large orders and paying an annual fee.

Lore in 2010 sold his diapers-to-soap ecommerce firm Quidsi to Amazon for $540 million.

Wal-Mart shares, which were marginally higher earlier, were off 0.2 percent at $72.96 in late morning trading.

(Reporting by Sruthi Ramakrishnan in Bengaluru; Editing by Savio D'Souza)

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

These Are the College Majors With the Lowest Unemployment Rates — and Philosophy Ranks Higher Than Computer Science

An analysis of employment data from the Federal Reserve Bank of New York shows that some humanities majors rank higher than STEM majors in employment prospects.

Buying / Investing in Business

Former Zillow Execs Target $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Science & Technology

How I Scaled from Side Hustle to 7 Figures Using 4 AI Tools (No Tech Skills Needed)

Scale faster, work less and grow a 7-figure business — no team needed.

Money & Finance

Turn Simple Ideas Into Never-Ending Paychecks With This Low-Effort Passive Income Strategy

A micro-hustle lets you build once, sell forever and earn money while you sleep.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Money & Finance

How Much Money Do You Need to Retire Comfortably in Your State? Here's the Breakdown.

Regardless of where you spend your golden years, it pays to be realistic about the cost of living.