What Does the 'Star Wars' Universe Smell Like? Head to Disney. At Disney, a 'truly transformative experience' includes all the senses, so get ready.

By Angela Moscaritolo

This story originally appeared on PCMag

via PC Mag

A new virtual reality experience headed to Disney later this year will give you the opportunity to step into a galaxy "far, far away" in a more immersive way than ever before.

Dubbed Star Wars: Secrets of the Empire, the new experience is being developed by Lucasfilm entertainment division ILMxLAB and VR experience creator The Void. It's slated to open to the public this holiday season at Downtown Disney at Disneyland Resort in California and Disney Springs at Walt Disney World Resort in Florida.

"A truly transformative experience is so much more than what you see with your eyes; it's what you hear, feel, touch and even smell," teased Curtis Hickman, co-founder and chief creative officer at The Void. "Guests who step into Star Wars: Secrets of the Empire won't just see this world, they'll know that they are part of this amazing story."

That, according to ILMxLAB Executive Vicki Dobbs Beck, means the experience will invoke "all the senses." In other words, if you've ever wondered what the Star Wars universe smells like, you'll soon find out.

According to a news release, visitors will "move freely throughout the untethered, social and multi-sensory Star Wars: Secrets of the Empire experience in a way that allows them to interact and engage with friends, family and Star Wars characters." Guests will "become active participants in an unfolding Star Wars adventure," Beck says.

Angela Moscaritolo has been a PCMag reporter since January 2012. 

Editor's Pick

Related Topics

Side Hustle

Anyone Can Start a Passive Income Side Hustle For Easy Money — But Only If You Know These 5 Essential Tips First.

The rise of digital automation technology has made starting a passive income side hustle easier and more accessible than ever before.

Living

How to Start a 'Million Dollar' Morning Routine

Restructure your morning with a few simple steps that may help to amplify your energy.

Business Ideas

55 Small Business Ideas to Start in 2023

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2023.

Business News

This Company Promised to Transform Drive-Thrus With AI — But the Secret Powering Its Tech? Humans.

Presto Automation Inc., one of several major players in AI-ordering tech, has made headlines for using off-site employees in places like the Phillippines.

Growing a Business

How an Executive Coach Can Help You Set Better Goals — And Transform Your Business

Ways to enhance your competitive advantage — and psychological wellbeing — with the assistance of a seasoned, results-focused professional.