How Often Should You Email Your List? Here Are 5 Deciding Factors You Need to Know.
Is the right strategy once a month, once a day or somewhere in between? A seasoned exec in the field offers profit-boosting insights.
Opinions expressed by Entrepreneur contributors are their own.
Professionals have been arguing for decades over the age-old question of how often to email a marketing list. On one side are those who believe contacting readers more than once a month is a no-no. On the other, we have those who think daily emails are best for maximizing profits.
Who's right? Let's find out by looking at several factors.
Continue reading this article — and all of our other premium content with Entrepreneur+
For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:
- Digestible insight on how to be a better entrepreneur and leader
- Lessons for starting and growing a business from our expert network of CEOs and founders
- Meaningful content to help you make sharper decisions
- Business and life hacks to help you stay ahead of the curve