Borrow Tom Brady's Trick For Visualizing a Super Bowl Success The Patriots quarterback came up with an interesting technique for motivation.

By Rose Leadem

Opinions expressed by Entrepreneur contributors are their own.

Elsa | Getty Images

While many of us have been counting down the days to Sunday's big game, that's nothing compared to Tom Brady. The New Englands Patriots quarterback has been watching the clock since last February.

Related: The Extraordinary Power of Visualizing Success

After the Patriots lost in the AFC Championship last year and missed their chance to play in the Super Bowl, Brady made it his goal to get there next year. He installed a Super Bowl countdown clock in his home gym and has been visualizing this goal for nearly a year now. This motivation method seems to have worked.

"This is not a July to January or February endeavor for him," Brady's father Tom Brady Sr. told CSNNE. "This passion comes from a whole bunch of hard work, and the hard work is driven by the passion."

Related: The 10 Things You Must Do to Achieve Your Goals

There's only six days until the Patriots take on the Falcons at NRG Stadium in Houston. And this countdown clock has not only helped Brady count the minutes and seconds until this moment, but it's a motivator that's kept him proactive all year-round.

Rose Leadem is a freelance writer for Entrepreneur.com. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

She Quit Her Job at Trader Joe's After Starting a Side Hustle With $800 — Then She and Her Brother Grew the Business to $20 Million

Jaime Holm and Matt Hannula teamed up to build a business in an industry that "didn't exist" yet.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Buying / Investing in Business

Former Zillow Execs Target $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Growing a Business

This Local Bakery Has Lines Out the Door. Here Are the Secrets to Its Success.

Known for its viral flat croissants and innovative desserts, Alexander's Patisserie also excels in hands-on leadership and team culture.

Business News

Microsoft Is Laying Off Over 6,000 Employees, About 3% of Its Workforce. Here's Why.

The company said the cuts will affect all divisions and locations, with a focus on managers.

Business News

'The Worst Time of My Life': $100 Million Deli Fraudster Sentenced to Prison

North Carolina businessman Peter Coker Sr. faces prison time and massive fines for his part in a scheme to defraud investors.