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For Subscribers

New Pro Rules of Emailing a High Value Person Make it as easy as possible for them to simply say, "Yes."

By Thalia Toha Edited by Frances Dodds

Opinions expressed by Entrepreneur contributors are their own.

Nipitphon Na Chiangmai/EyeEm | Getty Images

"Yes." It was one of the shortest emails I have ever received, from a billion dollar company.

Years later, having worked with businesses of all sizes, including Fortune 500 and S&P companies, I realize how lucky I was to receive that email.

He had no idea who I was.

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