Why Diversity Is the Secret to This Talent Agency's Influencer-Based Approach This founder talks about catapulting into a unique space.

By Ximena N. Larkin •

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner C1 Revolution speaks with David Sanchez, the founder of 10 MGMT, a Chicago talent agency that started in 2013.

Sanchez talks about leaving behind typical ideas of what talent should look like, including breaking free from size, height and weight preconceptions and constraints.

The founder brings up how social media has changed the landscape of booking talent, especially in terms of how advertisers like to reach audiences. 10 MGMT works to actively curate its group of influencer clients, whose substantial followings can easily get the eyes of advertisers.

Moreover, Sanchez points out how not every influencer is properly vetted and how 10 MGMT can swoop in and recruit the right talent.

Click the video to hear more.

Related: The Story of How the First WakandaCon Came to Be

Watch more videos on C1 Revolution's YouTube Channel.

Wavy Line
Ximena N. Larkin

Writer, Publicist and Founder of C1 Revolution

Ximena N. Larkin is a digital strategist who specializes in using social media for public relations campaigns to create offline engagement. Based in Chicago, she is the founder of C1 Revolution and has worked on public relations, social media and marketing campaigns for companies. 

Editor's Pick

A Father Decided to Change When He Was in Prison on His Son's Birthday. Now His Nonprofit Helps Formerly Incarcerated Applicants Land 6-Figure Jobs.
Lock
A Teen Turned His Roblox Side Hustle Into a Multimillion-Dollar Company — Now He's Working With Karlie Kloss and Elton John
Lock
3 Mundane Tasks You Should Automate to Save Your Brain for the Big Stuff
6 Things to Consider When Getting Out of a Franchise Agreement
Lock
The Next Time Someone Intimidates You, Here's What You Should Do
5 Ways to Manage Your Mental Health and Regulate Your Nervous System for Sustainable Success

Related Topics

Growth Strategies Entrepreneurs Workplace Diversity Video Entreprener Network

Most Popular

See all
Chevron Right
Business News

Kevin O'Leary Slams Martha Stewart's Comments on Remote Work: 'Nobody Wants to Work in These Places'

The "Shark Tank" star is a firm believer in remote work.

By Emily Rella
Business News

'Do You Hate Me?': High School Teacher Shares Wild Emails He Receives From Students

Jordan Baechler teaches high school students in Ontario, Canada.

By Emily Rella
Business News

After Being Told They Could Work From Home Forever, Employees Made Major Life Changes. Then, a New CEO Ordered Them Back to the Office.

Farmers Group CEO Raul Vargas is facing backlash for the change, but he says being in the office brings more "collaboration" and "innovation."

By Amanda Breen
Devices

Dad Can Disconnect With These Noise-Canceling Earbuds, Now Just $59.97

Boost productivity with these wireless earbuds.

By Entrepreneur Store
Starting a Business

Starting a New Business? Here's How to Leverage Transferable Skills From Your Prior Careers and Drive Success

Launching your own business can be daunting, but when you harness the skills from past jobs, there are a variety of things you must ask yourself. Here are three recipes for success using your prior experiences.

By Mohammad Farraj
Growing a Business

Do You Say 'Like' Too Much? Don't Worry! I'm a Sociolinguist, and I Like 'Like.'

The modern use of the word is denigrated through and through. But it may be doing more communicative heavy lifting than we give it credit for.

By Valerie Fridland