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3 Lessons in Sales and Scale from a Founder Who Sold His Company for $225 Million AJ Bruno, founder and CEO of QuotaPath, discusses the keys to building and selling a successful business.

By Eran Halevy

Opinions expressed by Entrepreneur contributors are their own.

Jovanmandic | Getty Images

No doubt, competition in the business world is fierce. New and experienced entrepreneurs must be willing to do everything in their power to achieve success and meet their sales targets. Not every B2B business has a product that sells like IHOP flapjacks. Even if you have a product in hot demand, founders still need to have effective strategies to scale their businesses, optimize systems, and reach sales revenue targets.

Scaling a sales team is one thing and scaling a successful sales team is quite another. I recently had the opportunity to interview AJ Bruno, founder and CEO of QuotaPath, who sold TrendKite, one of his previous companies, for $225 million.

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