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Finding Business Success in a Farm-Inspired Food Niche How Green B.E.A.N. Delivery grew its membership-based organic farm and food-delivery business.

By Gwen Moran

Opinions expressed by Entrepreneur contributors are their own.

Fresh help: Green B.E.A.N. Delivery's Matt Ewer and Elizabeth Blessing.
Photo© Tom McKenzie

Matt Ewer's entrepreneurial streak bloomed early. As a kid in Marion, Ind., he sold fresh sweet corn from his family's farm out of his first food delivery "truck": a Radio Flyer wagon.

Years later, after earning his degree in environmental management from Indiana University, Ewer ran a small farm in Seattle. It was then he realized that the farm culture in which he grew up--and the access to locally grown produce he enjoyed--was a far cry from what was available in most low-income areas. He decided to change that.