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How This Company Is Revolutionizing the Way Farmers Do Their Job

This story appears in the October 2015 issue of Entrepreneur. Subscribe »

Growing up in rural Michigan, Jesse Vollmar watched as transformed the world around him, while life on the farm remained labor-intensive and stuck in the past. "There was a widening gap between what was possible and what was actually being applied to ," he says.

Tom Mckenzie
On fertile ground: Jesse Vollmar of FarmLogs.

In 2012 Vollmar and fellow computer science grad Brad Koch founded Ann Arbor-based FarmLogs. Their goal: to create web and mobile software that gives farmers instant access to soil maps, rainfall statistics and heat mapping and growth analyses to help make farming more efficient and profitable.

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