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The Motivation Secrets of 8 Successful Business Leaders

This story appears in the October 2013 issue of Entrepreneur. Subscribe »

Why is it that , a path with a high rate of failure that guarantees little in the way of money or fame, attracts so many talented, ambitious individuals? Perhaps it has something to do with what Daniel H. Pink posits in Drive: The Surprising Truth About What Motivates Us--that the joy of performing an engaging task can be its own reward.

"Satisfaction depends not merely on having goals, but on having the right goals," Pink writes, noting that the most successful companies "stand for something and contribute to the world." spoke to chief executives at high-performing companies about --how to inspire it, how to sustain it and how it leads to success. Here's what they had to say.

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