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The Motivation Secrets of 8 Successful Business Leaders We spoke with leaders of eight successful companies to find out their secrets for galvanizing their staffs, clients and even themselves. Get ready to be inspired.

By Jennifer Wang

Opinions expressed by Entrepreneur contributors are their own.

Why is it that entrepreneurship, a path with a high rate of failure that guarantees little in the way of money or fame, attracts so many talented, ambitious individuals? Perhaps it has something to do with what Daniel H. Pink posits in Drive: The Surprising Truth About What Motivates Us--that the joy of performing an engaging task can be its own reward.

"Satisfaction depends not merely on having goals, but on having the right goals," Pink writes, noting that the most successful companies "stand for something and contribute to the world." Entrepreneur spoke to chief executives at high-performing companies about motivation--how to inspire it, how to sustain it and how it leads to success. Here's what they had to say.

Ed Brown CEO,Patron Spirits Company

Ed Brown

CEO, Patrón Spirits Company

"You have to make sure people enjoy coming to work."
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