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Meet the Designers Hoping to Treat ADHD and Alzheimer's with Gaming

This story appears in the June 2016 issue of Entrepreneur. Subscribe »

Could a doctor treating ADHD or Alzheimer's one day prescribe a video game? Eddie Martucci and Matthew Omernick think so -- and the cofounders of Boston-based Akili Interactive Labs recently raised more than $30 million from pharma companies, government grants and investors who agree. The team's tablet-based game, EVO, guides players (er, patients) through a series of foreign worlds, where they collect stars and gems and interact with aliens. What seems like superficial play at first is actually carefully designed to improve attention, inhibition and working memory in kids with ADHD.

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