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How to Become a Content Strategist and Master Storyteller If you want to be a strategist, or just want to create a strategy for your business, watch how Jordan Scheltgen creates honest, compelling stories on a consistent basis.

By Eric Siu

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

In this entrepreneur interview, Eric Siu is joined by content marketing expert Jordan Scheltgen to chat about his inspirational business motivation and his startup company story. Scheltgen started simply with his own blog, telling stories about things that interested him. He didn't realize initially that the sort of honest storytelling he was passionate about was also highly valued by other companies. When he finally did, he pivoted to create his agency. In this interview, you can learn from Scheltgen's path on how to do professional marketing and the steps to grow a business fast.

Click play to learn more and start growing your own agency.

Related: How to Grow Your Marketing Agency to 7 Figures

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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