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Is Your Brand Wearing Frumpy Jeans? Without concision and empathy, your marketing is ugly (or at least boring). Here are give tips to help you get your brand messaging on-point.

By John Garvey Edited by Eric Peck

Opinions expressed by Entrepreneur contributors are their own.

"Like a good neighbor, ____ ____ is there."

"We'll leave the light on for you."

"I'm lovin' it."

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