Main Street Entrepreneur

Thought Leaders

How This Entrepreneur Got a Crumbling Brand on Track to Scale to $100 Million

Brad Charron, CEO of the plant-based protein brand ALOHA, discusses restarting and refocusing a brand that was on the verge of collapse.


Want to Franchise Your Business? Make Sure You Know These 5 Things

A seasoned franchisor's advice on how to build a successful franchising system.

Business Process

7 Ways Leading Companies Boost Repeat Sales

For long-term success, businesses need to have customers coming back again and again for products or services.


Developing a Customer Relationship with Longevity

Robbins Brothers prioritizes a long-term relationship with their customers. The staff always aims to connect individuals with their dream piece by providing a welcoming environment, but the Robbins Brothers experience goes well into the future.

Thought Leaders

How the Founder of a Wildly Popular DTC Clothing Brand Structures Her Day for Maximum Productivity

Lunya founder Ashley Merrill shares the habits and routines behind her success.


Clay Dover of Velvet Taco on Building Brand Loyalty with LTOs

Interview with Velvet Taco CEO Clay Dover about the success and strategies of limited time offers (LTOs), building customer rapport, and the promise to always try new things.

Money & Finance

Why Customer Communication Makes a Difference During Inflation

When raising prices becomes necessary as inflation continues, a business owner's best course is to be direct and honest with customers. Here's why.

Growing a Business

Want Your Business to Succeed? Use These Tips to Understand Your Customer

Understanding your customer's needs and how to solve them is crucial to your success.

Social Media

Mapping Out Your Social Media Strategy With Yelp's Lara Betthauser

This week, small business expert Emily Washcovick sits down with Yelp social media manager Lara Betthauser for some frank talk about using your social media pages effectively, and how to get over the scary idea of video content by using existing resources - your employees.

Growing a Business

Is Good Customer Service a Thing of the Past? It Doesn't Have to Be.

Customer service is one major facet of your business that you can control. Don't let it become a thing of the past for your company.

Business News

The Power of Educating Your Customer Base

Keith Zeiler knows a thing or two about pet nutrition, and wanted to share that knowledge with his community, so he opened Paws on Chicon, a boutique pet store that focuses on your furry friend first.

Growing a Business

How to Automatically Increase Your Customer Lifetime Value

Here are the basics of customer lifetime value, how to track it and how one personalized customer outreach strategy can dramatically boost your score and your income.

Growing a Business

Accelerate Growth by Seeing Your Business Through Your Clients' Eyes

Being a client of my company before becoming its CEO helped me take the business to new heights.

Thought Leaders

The Formula for Success This Entrepreneur Used to Build a 50-Year-Old Brand

How Paul Barton turned his passion for music and engineering into an iconic company.


Going Back to School for a Really Good Beer

Farm Ale Brewing keeps things small and local to insure the highest quality ingredients, while supporting other local businesses in the area, and hiring employees for their potential, not necessarily their experience.