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5 Social-Media Sources of Testimonials for Your Business
Social Media Marketing

5 Social-Media Sources of Testimonials for Your Business

By monitoring your public posts and encouraging your fans to share what they value about your company's product or service, you'll build a strong portfolio of credible recommendations.
Firas Kittaneh
Finally, You Can Add a Background Image to Your LinkedIn Profile
Linkedin

Finally, You Can Add a Background Image to Your LinkedIn Profile

Picture this: Now your brand can shine even brighter on LinkedIn.
Kim Lachance Shandrow
18 Effective Social-Media Tools That Will Save You Time
Social Media Marketing

18 Effective Social-Media Tools That Will Save You Time

Get a head start on next year's marketing efforts with this batch of apps for all five of the major networks.
Anna James
Right Business, Wrong Social Media Culture
Social Media Marketing

Right Business, Wrong Social Media Culture

When creating an online marketing strategy for your company, be sure to select the right platform.
Jay Izso
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Facebook Reportedly Building 'Facebook for Work' to Compete With LinkedIn, Google
Facebook

Facebook Reportedly Building 'Facebook for Work' to Compete With LinkedIn, Google

Instead of being banned at work, the company reportedly wants its platform to be embraced as a productivity tool.
Laura Entis
This Tinder-esque Dating App Allows Users to Swipe Right Based on a Potential Match's LinkedIn Bio
Online Dating

This Tinder-esque Dating App Allows Users to Swipe Right Based on a Potential Match's LinkedIn Bio

By invitation-only, startup The League positions itself as a dating network for 'high quality' professionals looking for ambitious partners.
Laura Entis
How to Pick the Best Online Advertising Channel for Your Business
Business Circle

How to Pick the Best Online Advertising Channel for Your Business

A law office needs to target its market differently than a business selling stuffed animals.
Rocco Baldassarre
Why LinkedIn Thinks It Pays to Bring Your Parents to Work
Family

Why LinkedIn Thinks It Pays to Bring Your Parents to Work

The second annual Bring In Your Parents Day is this week. There are advantages to commuting in with Mom and Dad.
Lisa Evans
Meeting the Right People Is Worth It, Even If You Have to Pay for Access
Networking

Meeting the Right People Is Worth It, Even If You Have to Pay for Access

Networking isn't a matter of luck and it isn't just a matter of income. Use these five tips to improve your chances of making a great connection.
Stephen Key
Personal Branding Doesn't Mean Just Fixing Your LinkedIn Presence
Personal Branding

Personal Branding Doesn't Mean Just Fixing Your LinkedIn Presence

Spruce up your professional marketing techniques -- for your career prospects and your company's sake.
Mel Carson
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10 Questions to Ask When Hiring Your Company's First IT Support Person
Office Tech

10 Questions to Ask When Hiring Your Company's First IT Support Person

Expert tips from a seasoned IT pro to help you find the right person for the job.
Kim Lachance Shandrow
What LinkedIn's Big Bet on Content Means for B2B Marketers
Linkedin

What LinkedIn's Big Bet on Content Means for B2B Marketers

Content marketers can learn a thing or two about from LinkedIn's recently leaked strategy document.
11 Ways To Use LinkedIn To Boost Franchise Development
Franchise Opportunities

11 Ways To Use LinkedIn To Boost Franchise Development

LinkedIn, where employers and job seekers find each other, is just as good for people seeking entrepreneurial opportunity.
Matthew Job
LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling
Linkedin

LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling

The professional-networking giant just rolled out its overhauled standalone 'social sales' offering, which it's couching as a kinder, gentler approach to sales.
Kim Lachance Shandrow