Online Marketing

News and Articles About Online Marketing

How We Drove 10K Unique Visitors to a New Product in a Month
Online Marketing

How We Drove 10K Unique Visitors to a New Product in a Month

With these five tactics, traffic started flowing to a service that had just launched.
Jimi Smoot
This Is the Biggest Email Provider You've Never Heard Of
Email Marketing

This Is the Biggest Email Provider You've Never Heard Of

A little-known company handles huge volumes of marketing missives, customer service notes and fraud alerts for the likes of American Express, Groupon, and PayPal.
Listen and Learn From These 9 Emerging Entrepreneurial Podcasters
Podcasts

Listen and Learn From These 9 Emerging Entrepreneurial Podcasters

These podcasts use the radio format to deliver ideas and inspiration tailored to the needs, and schedules, of entrepreneurs.
Kimanzi Constable
3 Fundamentals Learned the Hard Way About Generating PR for a Startup
Business Circle

3 Fundamentals Learned the Hard Way About Generating PR for a Startup

You learned your customer's problem and offered a solution. That's the basic idea for selling your story to journalists, too.
Vikas Lalwani
Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online
Marissa Mayer

Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online

At an Advertising Week event this week, the Yahoo CEO addressed the hypercharged debate over how personal data should be used on the web.
Catherine Clifford
27 Masters of Marketing and PR Every Entrepreneur Can Learn From
Public Relations

27 Masters of Marketing and PR Every Entrepreneur Can Learn From

Marketing is a cacophony but a few voices are consistently heard clearly. Listen to those and learn.
Murray Newlands
10 Things Nobody Tells You About Google AdWords
Google AdWords

10 Things Nobody Tells You About Google AdWords

There is a lot to learn about this wildly popular online advertising medium.
Rocco Baldassarre
5 Tips for Designing Your Website to Serve Every Customer Individually
Online Marketing

5 Tips for Designing Your Website to Serve Every Customer Individually

The better you and your website know your customer, the more likely you are to offer what they are interested in buying.
Zach Cutler
How to Increase Revenue Without Actually Selling
Customer Relationship

How to Increase Revenue Without Actually Selling

You are sitting on a gold mine. Here is how to capitalize on it.
Mike Templeman
5 Reasons Not to Waste Your Money on Internet Marketing Courses
Internet Marketing

5 Reasons Not to Waste Your Money on Internet Marketing Courses

Instead of spending money and time on courses claiming to teach you marketing, get back to building your email list and writing useful blogs.
Kimanzi Constable
How I Finally Snagged My Dream Domain Name
The Grind

How I Finally Snagged My Dream Domain Name

One entrepreneur explains how she was able to get the perfect URL for her startup and what lessons she learned along the way.
Adina Grigore
Is Paid Search Ineffective for Online Marketing?
Pay-per-click

Is Paid Search Ineffective for Online Marketing?

Pay-per-click marketing is fraught with confusion, mistakes and a lot of wasted cash. But when you get it right, PPC can be indispensable. Here's some insight and some tips.
Neil Patel
How Long Before Your Customers Trust You? Two Years.
Trust

How Long Before Your Customers Trust You? Two Years.

Your ability to earn customer trust is what's going to separate you from the competition -- so don't slack.
Catherine Clifford
Your Brand's Positioning Should Rest on the 1 Thing You Do Best
brand positioning

Your Brand's Positioning Should Rest on the 1 Thing You Do Best

Choosing the sole purpose your statement rests on will be the toughest decision you'll make with your branding.
Jim Joseph