Online Marketing

5 Ways to Maximize Word-of-Mouth Marketing
Data-Driven Marketing

5 Ways to Maximize Word-of-Mouth Marketing

The old-fashioned method can still be the most effective in today's tech-heavy world.
Brian Sutter
7 Strategies This Loud Digital Marketer Used to Reach More Than 300,000 Subscribers
Data-Driven Marketing

7 Strategies This Loud Digital Marketer Used to Reach More Than 300,000 Subscribers

Derek Halpern went from running a celebrity gossip site to becoming a famous name among marketers with Social Triggers.
Eric Siu
The 4 Elements of a Winning Ecommerce Ad Strategy
Data-Driven Marketing

The 4 Elements of a Winning Ecommerce Ad Strategy

The Internet has opened vast retailing opportunities but advertising remains a mix of data and intuition.
Jean-Baptiste Rudelle
How to Test Different Versions of Your Website in 6 Easy Steps (Infographic)
Business Accelerated

How to Test Different Versions of Your Website in 6 Easy Steps (Infographic)

Don't worry. It's not as technical as you might think. This quick guide will get you up and A/B testing in no time.
Kim Lachance Shandrow
There Is Nothing Virtual About Building Relationships on Social Media
Marketing

There Is Nothing Virtual About Building Relationships on Social Media

Social media is such an astounding innovation that we forget people still connect with people, not with personas.
Dixie Gillaspie
6 Tactics to Generate More Revenue From Increased Holiday Website Traffic
Data-Driven Marketing

6 Tactics to Generate More Revenue From Increased Holiday Website Traffic

Ecommerce quickly becoming the norm is a golden opportunity for businesses to have a successful holiday season and a strong end to Q4 of 2015.
Jonathan Long
Engage People With Interactive Content With These 7 Cost-Effective Strategies
Data-Driven Marketing

Engage People With Interactive Content With These 7 Cost-Effective Strategies

Although the ways through which we share stories these days have advanced technologically, the underlying principles haven't changed.
Aaron Agius
Star Ratings Matter Just as Much as (If Not More Than) Online Reviews
Data-Driven Marketing

Star Ratings Matter Just as Much as (If Not More Than) Online Reviews

Research shows how even an average 3-star rating for your business can hurt your bottom line.
Chris Campbell
3 Ways to Use Videos to Get Personal and Score More Business
Data-Driven Marketing

3 Ways to Use Videos to Get Personal and Score More Business

People tend to buy from those they trust, and by focusing on creating a personal relationship with your customers, you'll sidestep the widespread culture of distrust.
Sujan Patel
Become the Lone Wolf: 3 Ways to Separate Your Startup From the Pack
Ready To Launch

Become the Lone Wolf: 3 Ways to Separate Your Startup From the Pack

Don't just promote your product. Find, shape and market your core values to stand out from the crowd.
Walter Chen
The Best Way to Spend $1,000 Marketing Your Business
Data-Driven Marketing

The Best Way to Spend $1,000 Marketing Your Business

The key to cost-effective marketing that still makes a big impact is to focus on high-return activities.
Sujan Patel
The 9 Things to Consider When Working With Instagrammers
Instagram

The 9 Things to Consider When Working With Instagrammers

Here are a few pointers on how to engage with Instagram influencers and how to make them work with you on fair terms.
7 Statistics That Prove Email Marketing Isn't Dead
Data-Driven Marketing

7 Statistics That Prove Email Marketing Isn't Dead

When it comes down to it, consumers still derive tangible benefits from email, and marketers still get a real payback.
Aaron Agius
3 Holiday Retail Trends Entrepreneurs Need to Consider
Data-Driven Marketing

3 Holiday Retail Trends Entrepreneurs Need to Consider

To compete and stay relevant, retailers need to get creative, innovative and aggressive this season.
Peter Gasca