Storytelling

News and Articles About Storytelling

It's Not You, It's Your Story: Why Branding Matters
Editor's Note

It's Not You, It's Your Story: Why Branding Matters

Branding is one of the major pain points for entrepreneurs. On the outside it seems simple, but its core is complex.
Amy Cosper
How to Get Your Ideas to Stick
Ideas

How to Get Your Ideas to Stick

The more of these critical elements you have, the better the chance your message will stand out.
How to 'StorySell' Your Way to a Sale
Storytelling

How to 'StorySell' Your Way to a Sale

Everyone loves a good story. Find out how to improve your storytelling skills to increase your sales to the affluent.
Dan S. Kennedy
Here's How to Strike Up a Conversation With Almost Anyone
Networking

Here's How to Strike Up a Conversation With Almost Anyone

The best entrepreneurs seem to have an innate ability to connect with strangers.
Jacqueline Whitmore
How Understanding Behavioral Psychology Can Help Your Business Blossom
Psychology

How Understanding Behavioral Psychology Can Help Your Business Blossom

Tony Robbins says understanding humanity's six basic needs can be an entrepreneurial game-changer.
John Rampton
10 Ways to Engage Your Audience During an Important Meeting
Public Speaking

10 Ways to Engage Your Audience During an Important Meeting

Every time you take the stage, you compete against dozens of distractions. Learn how to maximize all the forces in your favor.
Jacqueline Whitmore
Speak in Front of Others Like a Pro
Public Speaking

Speak in Front of Others Like a Pro

If you've been asked to address a crowd, you probably have valuable insights. Follow these 10 tips and you'll be sharing them with confidence.
Marty Fukuda
4 Keys to Crafting a Winning Startup Story
Engagement

4 Keys to Crafting a Winning Startup Story

Investment decisions are supposed to be based on rational analysis. But don't discount the power of a compelling narrative to engage a funder emotionally.
Peter S. Cohan
The 4 Stories Entrepreneurs Need to Tell
Storytelling

The 4 Stories Entrepreneurs Need to Tell

To capture attention amid the endless feed of quizzes and cat memes, we need to come up with a variety of stories that connect with our audience and do more than just tell our founding or 'I quit my job' story.
Maggie Patterson
3 Secrets of Building a Personal Brand From a Marketing Master
Personal Branding

3 Secrets of Building a Personal Brand From a Marketing Master

Neil Patel has been able to build multiple million-dollar businesses by utilizing his personal brand.
Andrew Medal
Storytelling Could Bring Your Brand to Life and Strengthen Your Marketing Impact
Storytelling

Storytelling Could Bring Your Brand to Life and Strengthen Your Marketing Impact

Don't think you can write or tell a good story? Now is the time to learn.
Adam Toren
How I Landed My First Book Deal
Publishing

How I Landed My First Book Deal

If you're thinking of self-publishing your first book, this just might change your mind.
Steve Tobak
Your Online Content Should Deliver 'Cognitive Ecstasy'
Inspiration

Your Online Content Should Deliver 'Cognitive Ecstasy'

Jason Silva, host of National Geographic's TV show 'Brain Games' and futurist with YouTube series 'Shots of Awe,' explains what makes great content online.
Catherine Clifford
5 Big Company Branding Strategies Any Business Can Utilize
Branding

5 Big Company Branding Strategies Any Business Can Utilize

Brand building may seem relatively unimportant when you're still struggling, but don't dismiss it.
Aaron Agius