Super Bowl

News and Articles About Super Bowl

Katy Perry Strikes Mobile Game Deal With Maker of Kim Kardashian's App
Games

Katy Perry Strikes Mobile Game Deal With Maker of Kim Kardashian's App

The game will feature Perry's voice, likeness and personality, and is slated to launch before the end of the year.
Geoff Weiss
3 Essentials for Winning Like a Super Bowl Champ
Leadership

3 Essentials for Winning Like a Super Bowl Champ

Careful planning, thorough preparation and spirited execution are the pillars of success in every endeavor.
Tor Constantino
Who Won the Social Super Bowl?
Social Media

Who Won the Social Super Bowl?

Twitter vs. Facebook vs. YouTube.
Julia Boorstin
The 10 Most Talked-About Super Bowl Commercials of 2015
Advertising

The 10 Most Talked-About Super Bowl Commercials of 2015

Cute animals, celebrities and car culture on display during this year's Super Bowl ads.
Nina Zipkin
Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.
Super Bowl

Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.

Every business owner may have dreams of buying a 30-second spot during the mega event. Meanwhile, try these less flashy maneuvers.
Ted Devine
iPhone Sales Power Apple to Hit New Global Record: Your Weekly News Roundup
Weekly News Roundup

iPhone Sales Power Apple to Hit New Global Record: Your Weekly News Roundup

Catch the latest news on Uber and Lyft, and learn how Facebook is gearing up for Super Bowl Sunday.
Tanya Benedicto Klich
5 Plays That Make Your Email Marketing Score
Email Marketing

5 Plays That Make Your Email Marketing Score

The preparation and tactics that got the Seahawks and the Patriots to the Super Bowl apply to a winning email-marketing blitz.
Seamas Egan
Expecting a Surge in Customers for Super Bowl? How These 5 Franchises Do It.
Super Bowl

Expecting a Surge in Customers for Super Bowl? How These 5 Franchises Do It.

Here's how Papa John's, Blimpie and other franchises are getting ready for one of their busiest days of the year.
Kate Taylor
Social Media Is the Super Bowl Ad Every Brand Can Afford
Super Bowl Ads

Social Media Is the Super Bowl Ad Every Brand Can Afford

A commercial during the big game this Sunday is far out of reach for most but a social media strategy will keep you in play, on your budget.
Amir Zonozi
3 Ways Launching a Startup Is as Tough as Playing for the NFL
NFL Players Inc.

3 Ways Launching a Startup Is as Tough as Playing for the NFL

You don't endure the same physical beating in business as in pro football but the demands to perform and the long odds of success are similar.
Hunter Hillenmeyer
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Like Twitter, Facebook's Super Bowl Game Plan to Include Ads Sold in Real Time
Advertising

Like Twitter, Facebook's Super Bowl Game Plan to Include Ads Sold in Real Time

New technology developed by Facebook will enable marketers to deploy content regarding events as they unfold.
Geoff Weiss
Has GoDaddy Already Won the Super Bowl?
Marketing Strategies

Has GoDaddy Already Won the Super Bowl?

If the point of a Super Bowl ad is to get people talking, then the answer is a resounding yes.
Laura Entis
NFL Launches First Official YouTube Channel Days Before Super Bowl Kickoff
YouTube

NFL Launches First Official YouTube Channel Days Before Super Bowl Kickoff

After years of fiercely protecting its content, the NFL has reached a deal with YouTube to distribute game previews, highlights, recaps and more.
Geoff Weiss
10 Inspirational Quotes on Leadership From the NFL's Greatest Coaches
Leadership

10 Inspirational Quotes on Leadership From the NFL's Greatest Coaches

Like business leaders, these men understand the importance of grit, tenacity and poise in high-stakes situations.
Laura Entis