Subscribe to Entrepreneur for $5
Subscribe

Microsoft's First NYC Flagship Store Is Open for Business

By
This story originally appeared on CNBC

Microsoft opened its first flagship store Monday, on Manhattan's Fifth Avenue, as it released a pair of highly anticipated devices.

Microsoft
Microsoft's NYC Flagship Store.

The store is not Microsoft's first retail store in the U.S., Canada or Puerto Rico. But at two-stories high and more than 22,000 square feet, it's the largest.

The store's Answer Desk — akin to the Genius Bar at Apple stores — offers PC and phone support to customers, even if they didn't buy the device at a Microsoft store.

The store opening comes amid a strong news cycle for Microsoft. The tech giant handily beat earnings estimates last week, and its new lineup of mobile devices has generated a healthy amount of buzz.

Microsoft's Surface Book laptop-tablet hybrid and the Surface Pro 4 tablet went on sale Monday.

Written By

Christina Medici Scolaro is a producer at a CNBC.com. She produces original content and shows for CNBC Digital Workshop including "Save Me", "Tech Yeah!" and "Big Data Download". Before joining CNBC, she was a producer for Bloomberg Television.