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Should You Worry About Voice Search?

This story appears in the May 2016 issue of Entrepreneur. Subscribe »

Maybe you’ve seen the “OK ” ads, where people open Google’s app and conversationally ask what they once would have typed. (“OK, Google, what magazine has the best business advice?”) , and have similar products, and voice searches are now growing. Pete Meyers, a marketing scientist for -based inbound marketing and analytics company , says this little change may mean big things for your site -- so it’s time to start planning.


1. Optimize for mobile. 

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