6 Reasons Why Business Leaders Should Implement Official Mentor Programs
Mentorship programs benefit employees as well as company culture and profits.
The mentor-mentee relationship has been commonplace in business for a long time. In today’s rapidly changing and hyper-competitive global economy, executives are looking for every edge they can find to increase revenue, profit and market share; they're leaving no stone unturned. One successful trend has been the rise of formal mentor programs. A study by the American Society for Training and Development found that 71 percent of Fortune 500 companies surveyed had some type of corporate mentorship program.
As the CEO of Peak Sales Recruiting, I have seen many of our world-class customers leverage the power of mentorship programs; here are six reasons why your business should, too:
1. Accelerates growth and development
The aforementioned study by the American Society for Training and Development found that 75 percent of executives surveyed credited their mentors with helping them reach their current positions. In fact, Warren Buffett, Colin Powell, Cal Ripken, Jr. and even Oprah give credit to their mentors for helping lead to their success.
While official managers can often become mentors, that is not always the case. An official mentorship program can give employees the chance to not only connect and deepen relationships with fellow colleagues, but also learn from the company’s top performers.
2. Helps recruit and retain talent
Data from an Emerging Workforce study showed that 35 percent of employees surveyed who said they didn't receive regular mentoring planned to look for another job within 12 months. The cost of a bad hire is enormous and a mentor program can be a key driver to help attract and retain top talent.
3. Attracts millennials
Deloitte’s 2016 Global Millennials Survey, which reached out to 7,700 mllennials in 29 countries, found that a staggering two-thirds of them plan to leave their current organization by 2020. With 83 million members, millennials have already supplanted baby boomers as the largest sector of the U.S. population and by 2025, they will make up 75 percent of the workforce.
As a result, companies have been investing significantly to figure out how to adjust their corporate goals and culture to attract and retain millennials. Millennials prefer mentors over disciplinarians, and as such it is critical to offer them more “carrots” than “sticks.”
4. Reverse-mentors baby boomers
Mentoring does not solely benefit junior employees. The meshing of millennials and baby boomers, along with the influx of technology, has led to "reverse mentoring." The concept began with several Fortune 500 companies but has quickly gained momentum.
Retired General Electric CEO Jack Welch is widely credited for bringing the practice to the United States. After returning from an overseas business trip in 1999, he ordered his top leaders to find a junior-level mentor to teach them computer skills. The Wall Street Journal noted that companies such as Hewlett-Packard, Cisco and Ogilvy & Mather have formal reverse-mentoring programs that are having positive results.
5. Benefits are vast for those involved
The benefits of these programs are vast and wide and impact the mentor, mentee and the organization as a whole. Mentees can increase their self-confidence and interpersonal skills and acquire a better understanding of the organization's culture and unspoken rules, both of which are critical for success.
Mentors are able to “give back” by sharing hard-earned knowledge and experiences, which can increase feelings of self-worth and job satisfaction levels. Furthermore, the organization as a whole gets to demonstrate to the employee base that it is committed to investing in their career development.
6. Can benefit the CEO
The Harvard Business Review, in an article titled "CEOs Need Mentors Too," did a two-year study and found that dozens of executives were getting counsel and feedback from high-profile veteran leaders from outside their own companies. The burden of making business decisions at a very senior level does not need to be made alone. While the buck may stop with you, good ideas and counsel can come from anywhere and should be tapped into, especially since chief executives today are lasting an average of only 7.6 years in their role, down from 9.5 years in 1995.
Companies that invest the time and resources to formalize and implement mentorship programs have a real opportunity to dramatically improve their corporate culture, recruiting efforts and, ultimately, their profits.
Entrepreneur Editors' Picks
Tory Burch Built a Brand Around Empowering Women. Now Her Foundation Is Furthering Her Mission: 'How Do We as a Company Have a Positive Impact on Humanity?'
This Founder Had to Play College Basketball in Men's Shorts and Shoes, So She Launched an Athletic Clothing Company Named After the Now 50-Year-Old Title IX Act
Is Beyoncé's 'Break My Soul' the Theme Song of the Great Resignation?
You're Probably Falling for All of Amazon Prime Day's Psychological Sales Tactics. A Marketing Professor Reveals Them — and How You Can Actually Get the Best Deal.
Comedian Paul Virzi: 'If You're Not Authentic, You Have Nothing'
Struggling to Come Up With Creative Ideas? Try Doing This.
Picking a Winning Emerging Brand Is How You Get Rich in Franchising. Here's How to Spot One.