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Danica Patrick Spent Years Preparing to Retire -- by Laying the Groundwork for a New Career

How do you trade the comforts of a job you know well for the unknown of entrepreneurship? Just-retired race car driver Danica Patrick is finding out.

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This story appears in the July 2018 issue of Entrepreneur. Subscribe »

In the weeks leading up to Danica Patrick’s final IndyCar race this past May, she spent her time the way most drivers do -- practicing on the Indianapolis Motor Speedway and running through details with her team. But with about two weeks to go before she’d suit up professionally for the last time, she is summoned to do a little salesmanship. A group of teenage girls has been assembled at the speedway’s main building, and NASCAR has asked Patrick to give them a pep talk about the exciting possibilities of a career in professional auto racing. 

Related: How Successful People Stay Productive and In Control

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