📺 Stream EntrepreneurTV for Free 📺

FCC Fines Two Texas Telemarketers $225 Million for Making 1 Billion Robocalls It's the largest fine in the agency's history.

By I. Bonifacic

entrepreneur daily

This story originally appeared on Engadget

The Federal Communications Commission (FCC) has issued the largest fine in its history. Two Texas-based telemarketers are on the hook for $225 millionafter making approximately 1 billion robocalls to people across the US. They ran at least two businesses that illegally spoofed other companies to try and sell people on short-term insurance plans, claiming they were from well-known providers like Cigna.

One of the people involved in the scheme admitted to making "millions" of robocalls per day, even going so far as to go out of his way to call numbers on the Do Not Call list because he believed it would be more profitable to do so. According to the FCC, "a large portion" of the more than 23.6 million health insurance robocalls that crossed US wireless networks in 2018 came from Rising Eagle, one of the companies the two telemarketers ran.

Related: FCC Proposes $12.9M Fine for Man Who Made Over 6,000 Robocalls

A fine, even the biggest in the agency's history, is unlikely to rein in robocalls. In fact, there's evidence to suggest they haven't been effective at all. Two years ago, a report from The Wall Street Journal found that between 2015 and 2019, the FCC had ordered violators of the Telephone Consumer Protection Act to pay $208.4 million in penalties. By the end of that period, the agency had only collected $6,790. That number may have changed in the years since the WSJ'sreport came out. All the same, it's not encouraging.

If there's good news, it's that the FCC isn't limiting itself to fines. In a separate announcement, the agency detailed its new anti-robocall agenda. Acting Chair Jessica Rosenworcel has established a Robocall Response Team. Made up of 51 FCC members across six offices, the team will coordinate the agency's anti-robocall efforts and develop new policies for it to put in place. It has also sent cease-and-desist letters to six companies in Canada, the UK and the US that have consistently spurned its guidelines on automated calls. If the companies don't comply with the letters, the FCC says it may instruct voice providers in the US to block all traffic from them permanently.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Marketing

How to Actually Get Returns in Your Marketing Efforts

The field of newsletter marketing offers a highly cost-efficient channel for achieving high ROI in promotional campaigns, thanks to new AI-powered tools that identify target audiences and track their engagement with ads, enabling the ability to optimize spend.

Side Hustle

3 Secrets to Starting a Small Business Side Hustle That Gives Your Day Job a Run for Its Money, According to People Who Did Just That — and Made Millions

Almost anyone can start a side hustle — but only those ready to level up can use it to out-earn their 9-5s.

Business News

ByteDance Would Rather Shut Down TikTok in the U.S. than Sell It: Report

ByteDance broke its silence on the TikTok ban bill that Biden signed into law this week.

Devices

Avoid Being Stranded on the Road with This Jump Starter on Sale for $70

Protecting your time is essential when running a business.