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Sub-Urban

Blimpie aims to turn major cities into hubs for subs.

By Eryn Gable •

Opinions expressed by Entrepreneur contributors are their own.

Harrien Clark has always had a soft spot for sandwiches. As a19-year-old McDonald's store manager, he met his future wifeover Big Macs while she worked as the restaurant's cashier.

After 28 years under the Golden Arches, Clark, 47, has movedfrom Quarter Pounders to Blimpie subs. The first franchisee underthe Blimpie Urban Initiative for Leadership Development (BUILD)program, he opened a Detroit store in March. With an initialinvestment of $150,000, he's looking for 2001 sales of about$500,000.

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