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Worn Well Old friends build a sportswear empire on affordable prices and word-of-mouth.

By April Y. Pennington

Opinions expressed by Entrepreneur contributors are their own.

Vital Stats: Steve Shore and Barry Prevor, both 42, of Steve & Barry's University Sportswear in Port Washington, New York

Company: Apparel chain featuring casual clothing and sportswear

Sales: $700 million reported for 2005

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