Salesforce: The Most Resilient Software Stock for Downturns Salesforce is one of the most resilient software stocks. It is used by 95% of surveyed industries and 90% of Fortune 500 companies.

By Thomas Hughes

This story originally appeared on MarketBeat

Salesforce - salesforcelogo, social media visual design — Stock Editorial Photography

[content-module:CompanyOverview|NYSE:CRM]

Salesforce (NYSE: CRM) is among the most resilient software stocks for reductions in business spending and the market downturns they cause, at least in the eyes of analysts at Evercore ISI. They believe the company’s AI offering and breadth set it apart from competitors, and that moat is reflected in survey data.

Evercore surveyed to check the macro demand outlook for enterprise software, and although results are mixed, Salesforce is a standout, serving 95% of the industries covered. To put this into an even sharper perspective, consider that more than 90% of the Fortune 500 use Salesforce to help manage their CRM needs. 

The survey's takeaways are that the macro demand outlook for enterprise software is relatively stable despite some changes at the industry level. While some industries have been negatively affected by the 2025 economic and political developments, others have been aided, leaving the balance unchanged. Technology is one of the industries believed to have been most aided in 2025.

Critical factors imparting Salesforce’s resiliency are that businesses must engage, manage, and serve their clientele. That need cements the position of Salesforce and other CRM stocks within the macro environment—a position further reinforced by the strength of their offerings.

Data Cloud and Agentforce link the two most in-demand segments of AI, data management and automation. Data Cloud helps gather, manage, and unify data into actionable information. Agentforce helps businesses apply that information to customer service with AI automation. The pair equates to a win-win that allows enterprises to unlock the value of their data and use it efficiently to increase sales and improve margins.

Salesforce on Track to Sustain Growth for Another Decade

Salesforce’s Q4 F2025 results left the market wanting more, but despite the disappointment, they were no less strong. The company is sustaining growth at a high single-digit pace and is on track to continue at this pace for the next five to ten years.

[content-module:Forecast|NYSE:CRM]

The forecast for F2026 includes some front-end weakness offset by expected acceleration through year’s end, and the margin is expected to remain strong. Margin is a critical factor because Salesforce produces robust cash flow and free cash flow, and it has become a capital return machine. 

Salesforce produced $12.4 billion in free cash flow in F2025 and is expected to generate growth in 2026. The company returned $9.3 billion in repurchases and dividends for a 75% payout ratio that leaves room for an increase regardless of growth. The dividend is smaller, about $1.5 billion or a 0.6% yield with shares at $265, while the buybacks are more substantial. The buybacks in 2025 are worth $7.8 billion and reduced the share count by 1.2%. 

The company has paid distributions for less than two years. Still, it has already established a record for annual increases, leading to an expectation for future yearly increases that may be substantial. The FCF has room to increase the payout, and the FCF is expected to grow. Share count reduction reduces the total distribution cost quarterly. 

Analysts' Stock Target Reset Opens Opportunity in CRM Shares

Salesforce’s Q4 results and guidance led analysts to a stock price reset sufficient to put the name on MarketBeat’s list of Most Downgraded Stocks. However, the negative activity is entirely price target reductions that left the trends otherwise unchanged. Those include a firming Moderate Buy rating with bullish bias and a forecast for a 35% upside from Apr. 1 price points. 

The price target reductions include some below the consensus, but most remain above it, and the new grouping aligns with it, suggesting the market sell-off has overcorrected. The value opportunity is also seen in the P/E multiples, which put this leading, blue-chip, capital-returning tech stock at only 15x earnings in 2030. 

 Salesforce CRM stock chart

Where Should You Invest $1,000 Right Now?

Before you make your next trade, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis.

Our team has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and none of the big name stocks were on the list.

They believe these five stocks are the five best companies for investors to buy now...

See The Five Stocks Here

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Productivity

6 Habits That Help Successful People Maximize Their Time

There aren't enough hours in the day, but these tips will make them feel slightly more productive.

Leadership

5 Lessons I Wish I Didn't Learn the Hard Way During My 20 Years in Business

Starting a business has been one of the most exciting and fulfilling chapters of my life — but it's also been unpredictable, humbling and often much harder than it looks from the outside. Here are a few pieces of hard-earned wisdom I wish I'd known from day one.

Devices

Boost Office Output with This 27″ 4K Monitor Deal

Upgrade your team's workspace and boost employee performance with $60 off a 27" 4K monitor.

Business News

Elon Musk Gives One-Sentence Response to Linda Yaccarino Stepping Down as CEO of X

Linda Yaccarino announced on Tuesday that she was leaving her role as X's chief executive.

Health & Wellness

How Do You Build Culture Working Fully Remote? Start By Trying This One Thing.

Get practical advice from Dr. Drew and serial investor Kim Perell on this episode of Entrepreneur Therapy, featuring HigherDOSE co-founder Katie Kaps.

Marketing

5 Ways to Spot Trends Before They Explode — and Turn Them Into Growth

While you're reading this, someone else is already launching the next trend — and quietly taking your market share.