British Swim School

Make a Living Saving Lives

Sure, it’s great to have a business with an impressive bottom line, but that’s not the only reason we exist. The company was revolutionary in developing a water survival program that enables young children to first survive a water incident and then develop the life-long skill of swimming. British Swim School owners are passionate about combating child drowning and love the fact that their business truly makes a difference!

Learning to swim is an essential life skill that every child should know, but it's about more than just mastering the perfect swim stroke; it's about teaching water safety and survival techniques to combat the many lives lost to drowning. For over 40 years, British Swim School has taught all ages, from infants to adults, how to swim and be safe in the water through unique and highly effective teaching methods that are a recognized trademark of the brand.

British Swim School provides an exceptional business opportunity providing a service that will never go out of style – and with a strong focus on people, cannot be replaced by technology. With a well-earned reputation including the #352 spot on Entrepreneur’s 2022 Franchise 500 list, it’s no wonder the mission-based brand is growing quickly across the country and beyond.

Not Just A Service, A Life Skill

Learning to be safe in the water is not just another kid’s activity; it’s a life skill every person should know and a service British Swim School owners feel proud to provide and promote. Our small class sizes combined with the quality of our curriculum developed over more than 40 years of teaching makes us a natural leader in the space. The British Swim School mantra, “Survival of the Littlest,” not only applies to our program aimed at enabling water safety for even the youngest children, it also reflects the growing number of British Swim School franchise owners who began their journey as new entrepreneurs with a single location business and have actively developed their respective franchises into a multi-unit success stories.

Low Investment and Fast Start Up

Recently named #63 on Entrepreneur’s Top Franchises Under $100k, British Swim School provides a great opportunity at an investment much lower than other swim schools. By leveraging underutilized pools within existing fitness centers, hotels and community platforms, you can bypass the stress and financial burden of commercial pool construction. Furthermore, no build out means you can get started faster. Scale your business by adding pools as the demand necessitates – no need for planning around a lengthy construction timeline. Bring on the students!

Full Training and Support

You don’t have to have an aquatics background to be a franchisee; in fact, most don’t. As a franchise owner, you never have to get wet or teach a lesson (unless you want to). We provide all the training and support to get you up and running, from finding pools to recruiting students, and the support doesn’t stop there. Through business coaching and ongoing training, we’re working together through the life of your business.

While many of our owners prefer to be hands-on owner-operators, it is also possible to start as a semi-absentee model, with the right team in place. Beginning with 1-2 office staff and 2-3 instructors, this business model allows for a lot of room for growth. Each franchise owner is paired with a dedicated business coach, who is available to assist with any operational questions you have – from budgeting, finding your pool, hiring, training and more!

Experienced Leadership

The British Swim School team is comprised of support staff with over 80 years of experience across marketing, operations and aquatics, dedicated to helping you grow your business. The brand is backed by reputable multi-brand franchisor Buzz Franchise Brands, which provides another layer of leadership and expertise in the franchising space.

If you’re ready to start making a difference in your community, reach out to learn more and secure your territory today!

A Stroke Above the Rest

When our franchisees think of British Swim School, they think of striving to make swimming an educational and enjoyable experience for every child. Using revolutionary teaching methods, we aim to give every child a chance to learn the skill of swimming. Unlike many other programs that teach children to swim, British Swim School finds and rents pools that are specifically catered to the needs of the children. We make sure the pools are warm and a comfortable environment in which a child can learn to swim. Our instructors are chosen with great care and consideration. Each instructor is experienced, passionate, and genuinely cares about the child with which they are working. They have a love of swimming and teaching and are driven to make learning to swim an enjoyable experience.

British Swim School is the leader in “Learn to swim” programs. It was revolutionary in developing a survival program that enables the very young to survive an accident in water. Its gentle fun program makes it the nation's leader and preferred choice for all parents. We offer a variety of classes for children and adults of all ages and skill levels. Beginning at just three months, we teach children all of the essentials of swimming, starting with how to float on their backs and eventually moving on to swimming each of the four strokes.