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El Pollo Loco
Flame-grilled chicken meals & Mexican entrees

About
Founded

1975

Franchising Since

1980 (38 Years)

Corporate Address

3535 Harbor Blvd., #100
Costa Mesa, CA 92626

CEO

Steve Carley

Financial Requirements
Initial Investment

$427,850 - $802,350

Net-worth Requirement

$1,000,000

Liquid Cash Requirement

$300,000

Ongoing Fees
Initial Franchise Fee

$40,000 - $40,000

Ongoing Royalty Fee

4%

Ad Royalty Fee

4-5%

Support Options
Ongoing Support

Purchasing Co-ops

Meetings/Conventions

Toll-Free Line

Grand Opening

Online Support

Security/Safety Procedures

Field Operations

Marketing Support

Ad Templates

Regional Advertising

On-The-Job Training:

2 weeks

Classroom Training:

6 weeks

Additional Training:

At certified training stores

Number of Employees Required to Run:

25

Bio
In 1975, Juan Ochoa opened a roadside chicken stand in Guasace, Mexico, he called El Pollo Loco. Ochoa served chicken the same way his mother did, hand-marinating using an old family recipe and flame-broiling. The stand quickly grew in popularity, and over the next four years, Ochoa’s family opened 85 restaurants in Northern Mexico. The chain moved into the United States in 1980 with the first restaurant opening in Los Angeles.

Over the years, El Pollo Loco has added tacos, burritos and salads to its menu, all featuring the Ochoa family’s chicken. In 1995, the chain entered into a joint venture with Foster’s Freeze to offer soft-serve treats at El Pollo Loco restaurants.

Cost
Initial Investment: Low - $427,850 High - $802,350
Units

Units (Locations)

Where Seeking Franchisees:

Franchisor is seeking new franchise units in the following regions/states:
Arizona, California, Nevada, Texas
Franchise Financing
Using 401(K)/IRA Funds
  • Tax Penalty-Free
  • Debt Free
  • Expert Guidance
Learn More

Franchise Articles

How El Pollo Loco Churns Out New Menu Items Crazy Fast

El Pollo Loco's executive chef spills on crafting dozens of new menu items a year and transforming the chain from a fast-food joint into something more.

With Investors Hungry for Fast-Casual Chicken, El Pollo Loco Makes Strong Public Debut

Shares of the Mexican-style chicken franchise were off to a strong start on their first day of trading.

To Compete Against Other Salons, Sports Clips Made It Easier for Franchisees to Run Their Businesses

It upgraded the point-of-sale systems at all 1,750 locations and introduced online check-in, a service popular with competitors.

The 7 Cheapest Franchises on the Entrepreneur Franchise 500 List

Seven inexpensive franchises you can buy for less than $5,000.

How Hardee's Shed Its Bikini-Centric Ad Strategy, and Cleverly Grew Up

The franchise is repositioning itself as forward-thinking.

Disclaimer

The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.
Updated: November 5th, 2014