My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

Max Muscle Sports Nutrition
Sports nutrition products, weight-loss consulting, athletic apparel

About
Founded

1991

Franchising Since

2001 (17 Years)

Corporate Address

210 W. Taft Ave.
Orange, CA 92865

CEO

Joe Wells

Financial Requirements
Initial Investment

$114,600 - $281,300

Net-worth Requirement

$200,000

Liquid Cash Requirement

$50,000

Ongoing Fees
Initial Franchise Fee

$18,500 - $35,000

Ongoing Royalty Fee

6%

Ad Royalty Fee

2%

Financing Options

Max Muscle Sports Nutrition has relationships with third-party sources which offer financing to cover the following: 
franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Veteran Incentives

$10,000 product credit

Support Options
Ongoing Support

Purchasing Co-ops

Newsletter

Meetings/Conventions

Toll-Free Line

Grand Opening

Online Support

Security/Safety Procedures

Field Operations

Marketing Support

Co-op Advertising

Ad Templates

National Media

Regional Advertising

Social media

Classroom Training:

40 hours

Absentee Ownership Allowed
Number of Employees Required to Run:

2 - 5

Bio
Before founding Max Muscle Sports Nutrition, Joe Wells was a linebacker for the L.A. Raiders. After his NFL career ended, he began developing sports nutrition products, and started Max Muscle in 1991. The company licensed retail distributors prior to franchising its stores in 2001. Max Muscle Sports Nutrition stores sell sports nutrition supplements and athletic apparel, and each store is staffed with a nutrition coach to advise customers.
Cost
Initial Investment: Low - $114,600 High - $281,300
Units
-6.6%-9 UNITS (1 Year) -8.0%-11 UNITS (3 Years)

Units (Locations)

Where Seeking Franchisees:

Franchisor is seeking new franchise units throughout the U.S.
Franchise Financing
Using 401(K)/IRA Funds
  • Tax Penalty-Free
  • Debt Free
  • Expert Guidance
Learn More

Franchise Articles

To Compete Against Other Salons, Sports Clips Made It Easier for Franchisees to Run Their Businesses

It upgraded the point-of-sale systems at all 1,750 locations and introduced online check-in, a service popular with competitors.

The 7 Cheapest Franchises on the Entrepreneur Franchise 500 List

Seven inexpensive franchises you can buy for less than $5,000.

How Hardee's Shed Its Bikini-Centric Ad Strategy, and Cleverly Grew Up

The franchise is repositioning itself as forward-thinking.

Choosing a Hot Franchise May Leave You Cold

Ask yourself these diagnostic questions to find the franchise business that fits you best.

3 Tips for Handing Down a Business to the Next Generation

Mother-daughter Kumon franchisees share advice on how to smoothly transition a family business.

Disclaimer

The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.
Updated: September 12th, 2017