Free Webinar: 7 Deadly Mistakes Beginners Make with Facebook Ads Advertising on Facebook has the potential to revolutionize your sales program but there are a lot of ways to get it wrong.

By Perry Marshall

Opinions expressed by Entrepreneur contributors are their own.

JaysonPhotography / Shutterstock.com

Millions of businesses still think Facebook exists to give them free traffic. That's why they stick blue F's all over the place and print "Like Us On Facebook" on menus and brochures, and add it to their websites.

Reality Check: Facebook does not exist to give you or anybody else free traffic. But as long as your competitors think that they do, that's good for you.

Here's why: Facebook advertising allows you to

  • target new customers for less cost than Google, radio, newspaper or Groupon ads
  • sell directly to your competitors' fans
  • get new customers who are not searching on Google—even if you're a local business
  • gain the attention of highly probable buyers with specials, offers, and events.

If you're not using this advertising tool, now is the time to learn how. I've teamed up with Facebook and internet marketing expert Keith Krance to teach you how to reach your target audience with less ad spend in our FREE WEBINAR, "7 Deadly Mistakes Beginners Make with Facebook Ads", on May 9 at 12pm Eastern / 9am Pacific. Sign up here.

Keith and I will cover:

  • How to save yourself from wasting your hard-earned dollars on outdated Facebook tactics
  • How to start generating quality leads & prospects without a website or a landing page
  • How to tap into Facebook's Brand New targeting features to find motivated buyers
  • Why keeping it simple is more profitable
  • Facebook's recent algorithm changes
  • The hottest trend on Facebook right now … and how to stay in front of it and ahead of your competition

Register for the free webinar here.

Wavy Line
Perry Marshall

Author, Sales and Traffic Expert, CEO and Founder of Perry S. Marshall & Associates

Perry Marshall is the president of Perry S. Marshall & Associates, a Chicago-based company that consults both online and brick-and-mortar companies on generating sales leads, web traffic and maximizing advertising results. He has written seven books including his most recent, 80/20 Sales and Marketing (Entrepreneur Press, 2013), Ultimate Guide to Facebook Advertising (Enterpreneur Press, 2014), Ultimate Guide to Google AdWords (Entrepreneur Press, 2014), and Ultimate Guide to Local Business Marketing (Entrepreneur Press, 2016). He blogs at perrymarshall.com.

Editor's Pick

'Catastrophic': Here's What You Should Know About the Debt Ceiling Crisis — And How a Default Could Impact Your Business
Lock
I Helped Grow 4 Unicorns Over 10 Years That Generated $18 Billion in Online Revenues. Here's What I've Learned.
Lock
Want to Break Bad Habits and Supercharge Your Business? Use This Technique.
Lock
Don't Have Any Clients But Need Customer Testimonials? Follow These 3 Tricks To Boost Your Rep.
Why Are Some Wines More Expensive Than Others? A Top Winemaker Gives a Full-Bodied Explanation.

Related Topics

Business News

'All Hell Is Going to Break Loose': Barbara Corcoran Issues Warning About Real Estate Market, Interest Rates

The "Shark Tank" star appeared on FOX Business' "The Clayman Countdown" this week.

Money & Finance

3 Ways to Create Multiple (Big) Streams of Income

Here are three ways to create multiple streams of income. These strategies require effort and resources but offer significant financial potential.

Business News

7 of the 10 Most Expensive Cities to Live in the U.S. Are in One State

A new report by U.S. News found that San Diego is the most expensive city to live in for 2023-2024, followed by Los Angeles. New York City didn't even rank in the top 10.

Leadership

The Real Reason Why The Return to Office Movement is Failing is Revealed in New Study

There is a vivid sign of the disconnect between employees and their workplace, a glaring indication that companies need to revise their scripts to improve their hybrid and remote work policies.

Science & Technology

She's Been Coding Since Age 7 and Presented Her Life-Saving App to Tim Cook Last Year. Now 17, She's on Track to Solve Even Bigger Problems.

Angelina Tsuboi, a full-stack mobile and web developer who also happens to be a pilot, has always been solution-oriented.

Business News

Roman Roy's 'Succession' T-Shirt Is a $7 Boys Shirt From Walmart — And Now It's Sold Out

Eagle-eyed fans noticed the uncharacteristic wardrobe choice in the series finale.