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How Being Funny Can Help You Build Your Brand Being funny is also a skill you can learn. And it's a skill that can be invaluable in building your personal brand.

By Karen Tiber Leland

Opinions expressed by Entrepreneur contributors are their own.

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On this episode of the Branding Blowout Podcast I speak with David Nihill, founder of FunnyBiz a company that specializes in helping people be funnier in print and in front of an audience.

In a single year, David went from panicking at the thought of public speaking to performing stand-up comedy. He achieved this by learning the tricks of the trade from stand up comics. His personal experience became the basis of his recent book Do You Talk Funny? 7 Comedy Habits to Become a Better (and Funnier) Public Speaker. David believes that being funny is not just a natural talent you are born with, but a skill that can be developed. Topics include:

• How doing improv comedy can make anyone a better public speaker

• How to use humor to connect with your audience

• The tips and tricks you can borrow from professional comedians to get a laugh

Click here to start listening to this podcast and learn how you too can make your personal brand just a bit funnier.

Karen Tiber Leland

Author and President of Sterling Marketing Group

Karen Leland is the president of Sterling Marketing Group, a branding and marketing strategy and implementation firm that helps CEOs, businesses, and teams develop stronger business and personal brands. She is the creator of the Brand Mapping Process, which clarifies and strengthens 10 distinct areas of a CEO, personal, team, and business brand. Her clients have included AT&T, American Express, Marriott Hotels, Apple, LinkedIn, and Twitter, among others. Karen is the best-selling author of nine business books and a freelance journalist.

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