Entrepreneur magazine
March 2002

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March 2002

Entrepreneur | March 2002
March 2002
Entrepreneur Magazine

The Good Fight

Corporate America can't stop the entrepreneurial revolution. Come on, people! Who's with us?

Out of Stock

When your stock price is stalled and you can't hope to improve it, is it time for your company to quietly step back into private life?

Meet & Potatoes

The basics you need to get out of your comfort zone and network

Marketing Buzz 03/02

Measure your referral rates on e-mail marketing campaigns and pitching charts to the media

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The Ins and Outs

Answering the eternal question: Sell on the phone or sell in the field?

Imperial Forces

The truly ambitious entrepreneur has but one goal, one drive, one prime motivating factor: the desire for empire.

Cheap Labor

How to get a lower workers' comp premium

Value System

You have to accommodate employees' "sincerely held" beliefs, religious or not.

Playing e-Detective

Checking out applicants online can save you trouble--and get you into it.

Management Buzz 03/02

The inequities of government compliance; also, will group health plans be forced to treat mental health coverage the same as medical coverage?

Choosing a Successor

Every great dynasty needs a capable successor. Your business is no exception.

Cash In

Cash accounting is about to get more use.

Model Behavior

Abstract number sorcery won't cut it anymore. Investors want to know exactly how you're going to make money.

Lack o' Tax

The return from these funds is all yours.

The Fast & the Franchising

The 103 fastest-growing franchises for 2002

Money Buzz 03/02

Commercial real estate for cheap; the dangers of friends and family as investors; and the risks of biotech stocks

Cold Gold

We grant good marks for an ad that thinks outside the icebox.

Viewer's Choice

New and improved Webcams are now offering entrepreneurs a different way of looking at how they do business.

Tech Buzz 03/02

Protecting your Internet Information Server and self-regulating on the Net

Gear 03/02

Boost your PC power before you add Windows XP or just purchase a PC ready-made for the program.

Cool Clicks 03/02

Stay easily informed and compliant with an unlikely source: A government site.

Hot Disks 03/02

Adobe Illustrator 10.0, Peachtree's Web solution, desktop clean-up buddy, and legal forms at your fingertips

Heading for New Domains

Will seven new TLDs refertilize the barren fields of domain-name registration?

BlackBerry Bandwagon

Companies vie for your business, RIM-style.

3G to-Be?

Wireless providers look to 2.5G as the next best thing. But is it enough?

A Perfect Pair

In the past, marriages between wireless and PDAs weren't exactly made in heaven. Now they're in it for better.

Solo Mission

Paul Stannard used to make software for other companies. When he turned 40, he decided to make the profits his own.

Falling in Gov

What industry is turning the most heads now that dotcom doesn't equal success? It's e-government.

Recession Session

Read everything you need to know to beat the downturn in one sitting.

Winning in a Losing Town

Your friends smile politely when you tell them where you want to start a business. Your family thinks you're nuts. But you know you've got what it takes--and you're right.

Free Publicity

You can get free PR for one year? Yeah, she does it out of the goodness of her heart.

It Figures 03/02

Protection from the economic slowdown; home is where the online business is; abandoned online shopping carts; and more

You're So Van

. . . this article may actually be about your next vehicle.

As Seen on TV

Mark Burnett knows a little something about survival. Listen up, and you will, too.

Balance Diet

Between work and family, women entrepreneurs still struggle to juggle it all.

From Idea to Inspiration

How some of the biggest ideas in business came to be.

Keep It Coming

Worried September 11 relief has busted the SBA's budget? Congress has you covered.

Flash 03/02

Food is growing up with new burger chain amenities, healthy fast food and upscale hamburgers.

Stock Answers

Workers need 401(k) advice? Too bad! You can't give it! This new bill may change that.

Doctored Image

Take one total brand overhaul and call us in the morning.

Customs Dictates

Regardless of any increased security concerns, life goes on for importers and exporters.

Life in the Slow Lane

Money and market share are two things the USPS is losing its grip on. Ready to step in?

Relaxed Fit

Tailor your travel for less stress and maximum chill.

Wish You Were Here

People don't open junk mail, so send a postcard. All they have to do is turn it over.

Tome Time

Boost your boss quotient; Shop for a great business.

Bouncing Back

Don't take that pink slip and run--start your own business, with your old boss as your very first client.

Run for the Border

Domestics too costly? Look into foreign manufacturing.

Scenic Route

She's seeing profits showing drivers things they haven't seen before.

What's New

Putting signage on shirts is a cinch for Sign-a-Rama's founder.

Start From the Bottom

Learn how to be a franchisor by beginning as a franchisee.

All Work, All Play

Here's a new one: The family that plays together stays . . . in business.

Bunny Money

Along with the May flowers, April showers bring a very profitable holiday season.

If That's the Case . . .

Hey, entrepreneurs! What's in your briefcase?

Split Screen

Watch TV on your flat-panel monitor.

Security Blanket

Terrorists changed your employees. It's up to you to provide the nurturing.

Silent Treatment

Want big buzz? Keep your mouth shut.

Now You've Done It!

6 ways to guarantee yourself the bad end of a negotiation

Chick Magnet

How can you attract women to your business?

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