August 2002
Subscribe Today
Keep up with emerging trends, industry leaders, and strategies for success from the comfort of your own home or on the go with a print and digital magazine subscription.
Gerald Chamales
51, chairman and founder of Carson, California-based Rhinotek Computer Products
A Brand-New Development
For photos on the go, here's a digital camera and printer for your glove box.
The Multitasking Dilemma
. . . and rethink what you do with it. Does multitasking really get anything done?
Bunch of Hosiers
How have women managed to maintain a monopoly on pantyhose all these years?
In Times of Crisis
Does less media hype mean the energy crises are over-or do we just miss Enron?
Endless Options
No matter how often the markets let us down, stock options aren't going to die.
Arguing Semantics
The Net cook is brewing up a new Web. Are you ready for a taste test?
Market a New Product on Any Budget
Let the whole world know about your latest product launch, even on the tightest budget.
Full of Hot Air
How to handle big egos on your sales team before they're blown out of proportion
Marketing Buzz 08/02
How you should <I>not</I> market your enviromently friendly product; how to encourage customer complaints
The Writing's on the Wall
Change is inevitable. And, if you do it right, your ad's persuasive impact on the viewer will be, too.
How Embarrassing!
Highly publicized dry spells are poor recruitment tools. Will anybody decent ever want to work for you again?
Competitive Pricing
Reverse online auctions will have suppliers racing to beat each others' bids.
Feeling Woozy?
If it's from the toxins, call a doctor. If it's from inheriting someone else's mess, help is coming.
Management Buzz 08/02
Who's not getting the ax these days and books to help inspire you
Tickets, Please
He sneaked into DVD rental through the door Blockbuster took its eye off--the internet.
Learning From the Best
Why mentors rock-and how they can help you grow your business
Cool Clicks 08/02
Connect to your PC remotely; find the best high-speed Internet access providers
So Many Choices
Picking the right franchise takes a lot of legwork. Luckily, we have 18 tools and techniques to make your due diligence doable.
Still Playing With Toys?
Your interest in the toy industry survived the recession. Now how do you make the most of the recovery?
All Work & No Play
Targeted mailings and research are in. Client golf outings are out. If you expect to sell in today's economy, you need to stop wasting everyone's time.
Starting From Scratch
The less you know about your industry, the more prep work you have in your future.
Under the Microscope
Use microenterprise loans to help make micro a temporary condition.
Raiser's Edge
Are your attempts at selling to retail stores going nowhere? Maybe your product needs a good fund-raiser.
Red Hot!
I scream, you scream, we all scream for . . . ice cream hot dogs? How one entrepreneur came up with a cool twist on a ballpark favorite
Mom a la Mode
This entrepreneur wasn't expecting to find such a fashionable franchise.
I'll Follow the Sun
Who would have thought of the Great White North as a tanning hot spot?
LAN of the Free
If you're feeling a little tied down at the office, give wireless a whirl.
Scary Move, Eh?
The risks of starting a business can be a fright. Fortunately, the right attitude can turn your quickened heart rate and night sweats into the kind of excitement that leads to a successful business.
Hot Disks 08/02
Put your math problems on the Web, get your PCs and Macs talking and more
Price Check, Please
Shopping around for a new way to attract clients? Try joining a price-comparison site.
Can't Take It With You
Hold the phone! Number, that is. Your cell carrier will, at least for now.
Looking Sharp!
Blades can cut clutter and wasted office space without slicing off a chunk of your budget.
Can I Take Your Orders?
You have no assets. You have no receivables. How do you get financing? Make purchase orders your entry-level collateral.
Take This Hand
Banks are looking to find a nice entrepreneur and settle down.
Money Buzz 08/02
Sites that offer more credible stock market info, paying by fingerprint
Let's Chat
With what we've learned from the master of small talk, we have plenty to say.
A Buying Shame
The number of companies buying from women-owned businesses is disgraceful.
Looking for Past Issues?
Looking for past issues of Entrepreneur magazine? Find them in our extensive archive collection.