You can be on Entrepreneur’s cover!

Entrepreneur Elevator Pitch Season 2 Ep. 6: 'It's Not About the Man, It's About the Market.' On this episode of Entrepreneur's pitch show, judged by sports broadcaster Lindsay McCormick and other prominent investors, the panel has to make some tough calls.

By Entrepreneur Staff

entrepreneur daily

You may have passion, a patent and product sales under your belt, but these ingredients combined aren't necessarily enough to yield a deal on the weekly pitch show Entrepreneur Elevator Pitch. You need a way into a competitive market, a direct path to revenue and proof that you can really deliver.

On each episode, contestants get just 60 seconds to sell a panel of high-profile investors on their billion-dollar idea. They have to summarize their product, then prove that it has some traction. The most effective pitches end with a reasonable ask for funding, often in exchange for an equity stake. All of this happens from inside the Entrepreneur Elevator, where each entrepreneur recites their pitch to the judges as they watch from the boardroom floor.

When time's up, the judges deliberate: Should they open the Entrepreneur Elevator doors and bring in the contestant to share more information or negotiate? Or was that fast-paced pitch sufficient evidence that the idea isn't worth pursuing? If they arrive at the latter conclusion, the entrepreneur descends to the lobby without a deal.

Related: Entrepreneur Elevator Pitch Season 2 Ep. 5: 'Sorry You Felt That Way'

This week, the judges use their door-opening privileges even when pitches don't seem like an ideal fit, ultimately sending contestants back into the elevator with encouragement, hope for future assistance or a small consolation prize. There's only so much money to go around, and they have to be selective. As sports broadcaster and tech investor Lindsay McCormick puts it, they have to be "savvy investors rather than emotional investors."

The product lineup includes everything from hooded scarves to barbecue sauce. Even Buddy Biancalana, who played shortstop for the Kansas City Royals in the 1985 World Series, makes an appearance to solicit funding for an artificial intelligence-powered device.

See how the judges handle each pitch by clicking play on the episode above, or on Facebook or YouTube. If you think one of the entrepreneurs has the next billion-dollar idea, be sure to support it through crowdfunding on our Entrepreneur Elevator Pitch landing page.

Entrepreneur Staff

Entrepreneur Staff

Editor

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Entrepreneur Elevator Pitch

Who Wins Big on the High-Stakes Season Finale of 'Elevator Pitch'?

What Should You Value More — An Investor's Money or Their Experience?

'That Was Ridiculous!' See What Left One Investor Exasperated on the New Episode of 'Elevator Pitch'

It Was All Going Great Until Someone Said the F-Word. Watch an All-New Episode of 'Entrepreneur Elevator Pitch'!

Business Solutions

Visualize Data for Better Business: MS Visio is $23.99 Through April 16

Set your team up for success with a reliable tool for creating organizational charts, diagrams, and more.

Business News

This Fan-Favorite Masters 2024 Item Is Still $1.50 as Tournament Menu Appears Unscathed by Inflation

The pimento cheese sandwich is a tradition almost as big as the tournament itself.

Business Solutions

Save an Extra 20% on the Ultimate Microsoft Bundle Featuring Windows 11 Pro, Office, and More

Pick up this package of popular Microsoft products for only a fraction of the price through April 16.

Business News

I Designed My Dream Home For Free With an AI Architect — Here's How It Works

The AI architect, Vitruvius, created three designs in minutes, complete with floor plans and pictures of the inside and outside of the house.

Side Hustle

I Started a Semi-Passive Side Hustle That Earns $33,000 a Week on Amazon: 'Selling There Is a No-Brainer'

Dr. Jenny Woo wanted to create a product that would help people connect, and it turned out to be a lucrative one.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.