Business News
Nordstrom Found a Surprising ‘Growth Engine’ for the Company Last Quarter
Nordstrom Rack helps the company bring in new customers and convert them to making full-priced purchases.
By Sherin Shibu
Nordstrom
Building a Business
The Fitting Room of the Future Has Arrived
One major retailer is testing out full-length dressing room mirrors that double as websites as tech invades yet another sphere of shopping.
By Phil Wahba
Thought Leaders
This 13-Year-Old Entrepreneur Just Debuted Her Clothing Line at NY Fashion Week
At the age of 13, Isabella Rose Taylor -- whose eponymous line is currently stocked by Nordstrom -- is well on her way to helming a global fashion empire.
By Geoff Weiss
Building a Business
Lessons in Customer Service From the World’s Most Beloved Companies
We shed some light on what these big companies are getting right with customer service, and why.
Thought Leaders
Come August, Etsy Merchants Can Sell Directly to Retailers
Etsy Wholesale, which debuts in August, will enable makers to sell their creations directly to major retailers -- including Nordstrom and West Elm.
By Geoff Weiss
Online Presence
Pinterest Marketing Tips: What You Can Learn From 20 Big Brands
Not sure what you're doing on Pinterest? These companies have it down and offer some useful marketing ideas you can use.
By John Rampton
Building a Business
Secrets of the 10 Most-Trusted Brands
Dreaming of the day your business becomes a household name? Follow these examples.