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Business News

Oh, Rats! Popeyes Forced to Shut Down After Viral Video of Rodent Infestation.

Former employee Ricardo Land exposed a disturbing kitchen scene in a Washington, D.C. location of the chicken chain.

By Emily Rella

Online Presence

When This 22-Year-Old Graduated From MIT, He Thought He’d Be a Software Engineer. Instead, He Launched a Company That’s Shaking Up the College-Admissions Game.

By Amanda Breen

Business News

Viral Video Exposes How One Luxury Fashion Company Destroys Unwanted Merchandise

By Chloe Arrojado

Online Presence

How I Got Verified on Instagram Without Being Famous

By Kyle Dendy

Online Presence

5 Secrets to Growing a Massive TikTok Following

Learn from my step-by-step account of growing my personal TikTok.

By Brendan Gahan

Online Presence

How and Why Luxury Brands Should Embrace TikTok

Luxury brands can no longer ignore this burgeoning giant.

By Portia Antonia Alexis

Online Presence

How to Integrate TikTok Into Your Video Marketing Strategy

TikTok is changing how we consume media.

By Torrey Tayenaka

Marketing

How to Determine Whether TikTok Influencer Marketing Is Good for Your Business

Are you considering giving TikTok influencer marketing a try? Here's what you should consider before dropping what you're doing and running to invest your marketing dollars on the platform.

By Ismael El-Qudsi

Business News

Server Fired for Allegedly Pouring Sweet and Sour Sauce Over Customer’s Dessert, Says They Gave Him ‘Attitude’

One McDonald's employee made a difficult customer a not-so-sweet order.

By Emily Rella

Business News

Microsoft CEO Says TikTok Talks Were ‘Strangest’ Negotiation

Microsoft CEO Satya Nadella said Monday that his company's failed move to take over TikTok's American assets was strange.

By Emily Rella

Buying a Franchise

5 Ways to Make Your Franchise Go Viral on TikTok

Grow your brand by creating buzzworthy content.

By Adrian Falk

Business News

FedEx Worker Loses Job After TikTok Rant: ‘I Will Not Deliver Your Sh–“

The former employee posted an anti-Biden and anti-BLM TikTok while wearing the company uniform.

By Emily Rella

Business News

ByteDance Caps Screen Time for Kids in China

This is the latest move by Chinese companies and officials to reduce screen time for children in the country.

By Emily Rella

Business News

TikTok Removes Videos, Bans Theft Trend in Schools: ‘Diabolical Trend That Hinges on Crime for Success’

The 'devious licks' trend is making its way into schools across the country.

By Emily Rella

Online Presence

How to Harness the Full Power of Audio for TikTok Ads

A study revealed that TikTok is the only social network where ads with sound generate significant lifts in purchase intent and brand favorability.

By Victor Smushkevich

Business News

TikTok and Shopify Team Up for In-App Shopping

Users will soon be able to make purchases directly through the app.

By Emily Rella

Online Presence

5 Questions You Should Ask to Determine Whether TikTok or Instagram Is Better for Your Influencer Marketing Campaign

Here's a breakdown of how both platforms compare and what makes each one stand out in the influencer marketing space.

By Ismael El-Qudsi

Online Presence

How TikTok Can Help You Supercharge Your Career

TikTok took the world by storm in 2020 with its light-hearted dances and lip-syncing videos, but now Gen Z is using it for career advice too.

By Richard Maize

Online Presence

Here’s Why Not Being on TikTok Is a Huge Mistake

If you think TikTok is just for Gen Z, think again. Here's how to use the platform to your business's advantage.

By Victor Smushkevich

Online Presence

How TikTok Crypto ‘Experts’ Turn a Profit at Your Expense

Not doing your own due diligence can lead to serious financial consequences.

By Ali Grey

Online Presence

Social Media Is the Gold Rush of Our Time. But When Is It Going to End?

At one point, everyone had a pan and a dedicated mission to strike it rich. Now, everyone has an Instagram channel and a sponsorship -- and the same determination to strike it rich.

By Gabrielle Garrett

Business News

Cringe-Worthy Video of an Employee Forgetting to Mute Herself on Conference Call Has the Internet Crying: ‘I Would Just Quit and Move to Another State’

TikTok user Alex Ceberio (@alllyvert) was mocking her work-from-home attire when she realized she was not, in fact, on mute.

By Emily Rella

Online Presence

This Is Why Your Brand Should Be Using TikTok Right Now

Adding TikTok to your social-media strategy will keep you relevant and improve your bottom line.

By Morissa Schwartz

Online Presence

I Spent Three Months on Clubhouse, and Here’s What I Learned

In 2020 there was no hotter app than Clubhouse, but is it still the place to be, and is it right for you?

By Adrian Shepherd

Online Presence

How TikTok Became One of the Most Downloaded Apps of All Time

These four aspects of TikTok set it apart from other social media platforms.

By Dylan Vanas

Online Presence

This TikTok Star, Who’s Made $1 Million in 2021, Tackles the ‘Taboo’ Topic of Money and Reveals the Major Flaw in Dave Ramsey’s Approach

Tori Dunlap, the 26-year-old personal-finance educator who's taken social media by storm, says we have to change the way we talk about money.

By Amanda Breen

Online Presence

Add Captions to Your TikTok and Instagram Videos and Gain More Reach

Most people watch videos with the sound off.

By Entrepreneur Store

Online Presence

3 New TikTok Trends to Watch for This Spring

Check out these 3 new TikTok trends that are expected to change and dictate how the video-only social media app performs with users in the future.

By Alexandra Fasulo

Business News

TikTok Adds New Anti-Bullying Tool as Cyberbullying Increases, Reports Say

The app's users now have more ways to control harmful comments.

By Euni Han

Online Presence

What Social Media Platform Works Best for Your Career?

Everyone knows that you need to have a social media presence if you want a job or grow a business, but choosing the right platform and maximizing its potential comes down to a few factors.

By Dan Fleyshman