At one point, everyone had a pan and a dedicated mission to strike it rich. Now, everyone has an Instagram channel and a sponsorship -- and the same determination to strike it rich.
Everyone knows that you need to have a social media presence if you want a job or grow a business, but choosing the right platform and maximizing its potential comes down to a few factors.
Influencer executions look an awful lot like advertising, public relations and everything in between. Knowing where your philosophy falls leads to smarter execution.