Entrepreneur: Latest from Dan S. Kennedy and Matt Zagula http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Tue, 06 Nov 2012 10:00:00 GMT How to Build Trust to Pave the Road to Wealth Your relationship with customers is crucial to building your business, attracting profits and achieving long-term success. Tue, 06 Nov 2012 10:00:00 GMT http://www.entrepreneur.com/article/224137 http://www.entrepreneur.com/article/224137 Your relationship with customers is crucial to building your business, attracting profits and achieving long-term success. Show Customers Why They Should Trust You Using proof can help establish strong relationships with your customers. Tue, 02 Oct 2012 10:00:00 GMT http://www.entrepreneur.com/article/224136 http://www.entrepreneur.com/article/224136 Using proof can help establish strong relationships with your customers. Publish a Book and Prosper as a Small-Business Owner Writing your own book can establish you as an authority and expert. Tue, 04 Sep 2012 10:00:00 GMT http://www.entrepreneur.com/article/224135 http://www.entrepreneur.com/article/224135 Writing your own book can establish you as an authority and expert. Why Should Your Customers Trust You? Understanding what drives a prospect's purchasing decisions -- familiarity, authority, affinity -- is key to building a successful relationship. Tue, 07 Aug 2012 06:00:00 GMT http://www.entrepreneur.com/article/224134 http://www.entrepreneur.com/article/224134 Understanding what drives a prospect's purchasing decisions -- familiarity, authority, affinity -- is key to building a successful relationship.