Content

News and Articles About Content

3 Ways to Carve Content From Writer's Block
Writing

3 Ways to Carve Content From Writer's Block

You're not really out of ideas, you're just obsessing about not having one right now. The solution, paradoxically, is to quit thinking so much.
Pratik Dholakiya
What Are Your Sales Reps Telling Customers? Now You Can Figure It Out.
Business Circle

What Are Your Sales Reps Telling Customers? Now You Can Figure It Out.

By utilizing software that tracks the content your team members utilize in sales, you can see who and what is performing best and develop better messages.
Joe Gustafson
How to Get Users Hooked on Your Mobile App
Mobile Apps

How to Get Users Hooked on Your Mobile App

Tracking app downloads is a dead-end strategy. Instead, entrepreneurs need to focus on adding value and keeping users coming back for more.
Sara Sisenwein
Why You Should Ditch Data Visualization for Audio
Content Strategy

Why You Should Ditch Data Visualization for Audio

While data visualization is a great way to show off your data, incorporating audio can also do the trick.
Drew Skau
Blurred Lines: Is Native Advertising Bad Or Good?
Native Advertising

Blurred Lines: Is Native Advertising Bad Or Good?

Ads becoming content is here to stay. Railing against it won't make it stop, but developing solid standards may keep it from undermining the publications in which it appears.
Anni Murray
'Give People What They Need': Why Russell Simmons Is Going All Digital
Russell Simmons

'Give People What They Need': Why Russell Simmons Is Going All Digital

This mogul launched hip-hop's biggest entertainers of the past thirty years and has a new plan to discover the next generation of MCs and lyricists.
Tanya Benedicto Klich
How to Create eBooks That Will Help Boost Your Marketing Strategy
E-Books

How to Create eBooks That Will Help Boost Your Marketing Strategy

A diverse content marketing strategy is a must for any modern day marketer. Here is how to make your next eBook is as powerful as possible.
Jon Salm
Why It's Time to Rethink Your Content Marketing Strategy
Content marketing

Why It's Time to Rethink Your Content Marketing Strategy

With more and more companies jumping on the content-marketing bandwagon, consumers are getting overwhelmed with too much information online. Entrepreneurs now need to revisit their strategy to stay ahead of the curve.
Nick Rojas
6 Ways to Become an Outstanding Writer
Writing

6 Ways to Become an Outstanding Writer

Whether you're the CEO of a venture-backed startup writing a letter to investors about the current state of business or crafting the perfect job description to hire your first employee, your ability to communicate through the written word matters.
Kelsey Meyer
Motor Trend Magazine on Creating Awesome Content for YouTube
YouTube

Motor Trend Magazine on Creating Awesome Content for YouTube

High school teacher-turned editor in chief discusses how the print publication is revving up a digital future.
Bryan Elliott
Why ROI is, Literally, the Last Metric for Evaluating Your Content-Marketing Plan
Content marketing

Why ROI is, Literally, the Last Metric for Evaluating Your Content-Marketing Plan

Keep a close eye on whether your audience is engaged and enthusiastic for your content or there won't be any return on investment to measure.
Brett Relander
Facebook Clamps Down on 'Clickbait'
Content Strategy

Facebook Clamps Down on 'Clickbait'

The company says the changes are aimed at preventing spam from drowning out the content users really want to see.
Benjamin Kabin
How to Grow a Site Into a Successful Venture With Just Content
Content marketing

How to Grow a Site Into a Successful Venture With Just Content

Websites don't always require costly features, gimmicks or tricks to scale. Often it just comes down to good content.
James Parsons
To Grab Today's Customers, It's Time to Go Native (Advertising)
Online Marketing

To Grab Today's Customers, It's Time to Go Native (Advertising)

Here are four steps to take to get started with a new content marketing campaign.
Zach Cutler