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Editor in Chief Amy Cosper on Gamification and the Importance of Play

This story appears in the September 2013 issue of Entrepreneur. Subscribe »

Amy C. Cosper

It is a pitiful moment in the life cycle of humans when playfulness comes to a screeching halt. No more jumping in leaf piles. No more prank calling. No more artistic, under-cover-of-darkness toilet-papering of other people's homes. Things suddenly get serious.

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