YouTube

YouTube Star PewDiePie Posts Brilliant Reply to Those Outraged by His $7 Million Income (VIDEO)

YouTube Star PewDiePie Posts Brilliant Reply to Those Outraged by His $7 Million Income (VIDEO)
Image credit: PewDiePie | Facebook
Former Staff Writer
3 min read

Talking about money is never easy, but in the realm of social media stardom, it has remained a particularly hushed and incendiary topic. That’s because, being a relatively new and rapidly evolving industry, money-making prospects aren’t widely known -- nor have they yet to be fully realized.

With YouTube serving as a principal launching pad, a new class of digital stars is drumming up massive viewership -- and, increasingly, paychecks to match -- by simply smiling into a camera lens and asking, ‘What’s up?’ The fact that these decidedly regular characters are now becoming multimillionaires has led to a disconnect of sorts.

For instance, when it was revealed yesterday that YouTube’s most subscribed star -- the Swedish video gamer PewDiePie -- earned $7.4 million last year, the Internet was shocked and appalled. (PewDiePie’s wealth is actually no secret: in a Reddit AMA last year, he said he made $4 million in 2013.)

Related: 5 Ways to Boost Your Chances of Going Viral on YouTube

And so the 25-year-old, whose real name is Felix Kjellberg, uploaded a video in response to haters bemoaning the fact that he “could get paid that much for being a complete retard in front of a webcam.”

“I’m not gonna pretend like [money] doesn’t matter to me, because it matters to everyone,” Kjellberg says, in a frank and self-deprecating discussion about his unlikely rise to fame. He recounts quitting college and working at a hotdog stand in order to pursue his love for making videos.

“I didn’t know you could make money out of it…This is just something I love to do. And here we are, five years later, and it’s exploding.” Kjellberg, who sometimes uploads several videos per day, adds that the frivolity of his content belies long hours and a ton of hard work.

Related: 10 New Features YouTube Is Rolling Out for Creators (Hint: 3-D Is Getting More Immersive)

Perhaps most surprising of all, however, was the fan response to Kjellberg's unapologetic clip. Rather than knocking his wealth, the majority of the video’s top commenters applauded it. “You started from zero and now you’re way up there,” wrote one fan, who described scraping by with his girlfriend to put food on the table. “One day I will be there too hopefully. You’re an inspiration for me.”

Check out Kjellberg's video right here:

Related: Why This YouTube Star Spends 2 Hours Daily Reading Audience Comments

More from Entrepreneur

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

One-on-one online sessions with our experts can help you start a business, grow your business, build your brand, fundraise and more.
Book Your Session

Whether you are launching or growing a business, we have all the business tools you need to take your business to the next level, in one place.
Enroll Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

How This YouTuber With Millions of Followers Used the Platform to Create Her Dream Job