A 4-Step Regimen for Setting Goals That Always Moves You Forward
Grow Your Business, Not Your Inbox
If you read certain self-help literature, you may get the impression that some people don’t have any goals in life. Even worse -- you may be one of those people.
In actuality, it’s impossible for living organisms to not have goals.
The Buddhist monk who takes his Zen Master’s advice to “do nothing” has a goal of doing nothing. A “mindless” single-celled organism has the instinctual goal of surviving, as does the couch potato, who spends his time commuting between the refrigerator and the TV.
Everybody has goals. What many people don’t have are big “breakthrough” goals -- goals for a new reality in which they and their material circumstances are dramatically better.
I believe in dreaming huge, with the understanding that even if I fall short of a specific outcome, I’ll achieve smaller goals along the way that, collectively, create improvement. It’s better to aim high and fall short than to set a “more realistic” goal and later wish you’d dreamed bigger.
As a boy, I was fortunate to have a role model (my father) who both inspired my dreams and helped me develop a process for achieving them.
Dad was a varsity basketball coach, so by age six, I dreamed of being an NBA superstar. He taught me that if you’re not practicing and working hard, somebody else is, and that “somebody” will beat you. So I followed daily workout plans that he prepared, which bred into me the importance of establishing daily goals -- small milestones that I needed to accomplish to move forward.
Did I achieve my ultimate goal of becoming an NBA player? No. But I achieved a great deal along the way, including breaking records at my college. And all that practice and hard work fostered a level of commitment, discipline and mental toughness that later helped me bootstrap a small start-up company into an award-winning, multi-million-dollar enterprise.
I’ve continued refining my father’s goal-setting regimen, which I now apply to every area of my life. Here are the four basic components:
1. Set daily goals.
Once you develop a big goal, create one or more missions for yourself every day. These daily tasks must be accomplished by the end of the day, and achieving them allows you to chalk up small victories. These tiny “wins” will motivate you to progress to the next day’s missions, and the next day’s, until the sum of all those “bite-sized” pieces of the larger goal add up to the big goal!
2. Write down your goals.
At the very least, write them down so you can check back later to measure your progress and make modifications. Because writing down goals requires a commitment, it increases the odds that you’ll stick with the plan. After all, it’s easy and painless to abandon a plan to which you’ve committed no time or resources, but less tempting once you’ve invested lots of effort.
Related: The Power of Writing Down Your Goals
3. Make course corrections as needed.
Keep correcting your course along the way. For example, if my goal is to finish a triathlon, but I get sick or my business demands my full attention for a while, I might have to cancel participation in one race and sign up for another. If your plan is inflexible, you’re more likely to quit the whole process the moment you fail to achieve a couple of daily goals. Allowing yourself to make course corrections returns your focus to that big, long-term goal, reminding you that there are many ways to reach the mountaintop.
4. Work toward specific outcomes, but don’t be married to them.
The process of establishing and working toward big goals comes with a big paradox. Without committing to the process of accomplishing lofty goals, you have no chance of achieving them. But once you start down the path, you need to accept that small victories might be the only outcomes. You might never accomplish the original big goal. If you can live with this paradox, and still remain motivated, you’re guaranteed to achieve something of lasting value in the long run.