My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

Netflix

Adam Sandler's 'Murder Mystery' Breaks Netflix Viewing Records

It had the biggest opening weekend ever for the streaming service.
Adam Sandler's 'Murder Mystery' Breaks Netflix Viewing Records
Image credit: Scott Yamano/Netflix
Jennifer Aniston, Adam Sandler, Gemma Arterton - Murder Mystery
2 min read
This story originally appeared on Engadget

While Netflix was famously reticent about releasing viewing statistics, over the last year or so the company has become more open about it. Its latest revelation confirms the theory that someone out there likes Adam Sandler movies, since his latest star-studded joint, Murder Mystery, has racked up the biggest opening weekend ever for a Netflix movie, with 30,869,863 unique accounts watching it in the first three days.

As Netflix has previously established, it counts a view as someone watching more than 70 percent of a particular title. 13,374,914 of the accounts were in the U.S. and Canada alone, with the remaining 17 million spread elsewhere worldwide. In 2017 Netflix explained viewers had already streamed over half a billion hours of Adam Sandler, clearing up any doubt about the four-picture deal it signed him to.

Suddenly we know more about Netflix viewers' habits than ever before -- probably not coincidentally at the same time there's more streaming competition joining the party -- including that its heist flick Triple Frontier scored a 52 million account opening weekend, or that Bird Box racked up 45 million in one week last year. In the U.K. it even publishes Top Ten lists now.

More from Entrepreneur

Kathleen, Founder and CEO of Grayce & Co, a media and marketing consultancy, can help you develop a brand strategy, build marketing campaigns and learn how to balance work and life.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Create your business plan in half the time with twice the impact using Entrepreneur's BIZ PLANNING PLUS powered by LivePlan. Try risk free for 60 days.

Latest on Entrepreneur