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Mark Zuckerberg Uses an Easy But Powerful Formula to Keep Facebook Relevant — Here's How It Works Zuckerberg says Meta never thought small, even in the early days when it was just Facebook.

By Sherin Shibu Edited by Melissa Malamut

Key Takeaways

  • Meta CEO Mark Zuckerberg was interviewed live in front of 6,000 people for the Acquired podcast at Chase Center earlier this month, and the interview was released on Wednesday.
  • Zuckerberg revealed the common thread within Meta's DNA that he uses to keep the company relevant.

Across its 20-year history, the company now known as Meta has weathered multiple technology waves, from TikTok to ChatGPT. Meta CEO Mark Zuckerberg shared the formula that gives Meta staying power in a live podcast interview at Chase Center in San Francisco, California in front of 6,000 people earlier this month.

Speaking to Ben Gilbert and David Rosenthal, co-hosts of the business strategy podcast Acquired, Zuckerberg addressed the common thread within Meta's DNA that keeps the company relevant. He said it boiled down to a mindset.

Related: Mark Zuckerberg Reveals His '20-Year Mistake'

"I think it's that we're a technology company that is focused on human connection, not a specific type of app," Zuckerberg said. "We never thought about ourselves as a website or a social network or anything like that."

The Meta smart glasses, for example, which have Meta AI built-in, are "the natural continuation of the kind of apps that we build today," Zuckerberg said. He explained that Meta can go from product to product because it has invested heavily in the underlying technology.

"I define our strategy as if we can learn faster than every other company, we're going to win," Zuckerberg said. "We're going to build a better product than everyone else because we're going to get it out first or early… You learn faster."

Related: Mark Zuckerberg Says He Was an 'Awkward' Leader When Creating Facebook: 'Still Not My Best Thing'

Meta's formula for success is to build a good foundation as a technology company, learn from what's happening in the world, and iterate quickly, Zuckerberg explained.

He also shared how Meta competently builds products that resonate with a wide audience.

One component is having enough engineers in the company, especially in leadership positions. While this may seem obvious, Zuckerberg said that when he first came to Silicon Valley, he saw tech companies with non-technical CEOs or a non-technical board.

"If that's your team, then you're not a technology company," Zuckerberg said.

Related: Nvidia CEO Jensen Huang Calls Mark Zuckerberg's Vision for the Future of AI a 'Home Run Idea'

He elaborated that he was careful to strike the right balance on Meta's management team between engineering and other talent. Being careful about talent mattered to Meta's overall culture and the company's decisions, he added.

Meta is one of the Magnificent Seven group of stocks for its massive valuation and influence over the markets. It had sales of $39.1 billion in the quarter ending June 30, above analyst estimates of $38.3 billion.

Sherin Shibu

Entrepreneur Staff

News Reporter

Sherin Shibu is a business news reporter at Entrepreneur.com. She previously worked for PCMag, Business Insider, The Messenger, and ZDNET as a reporter and copyeditor. Her areas of coverage encompass tech, business, strategy, finance, and even space. She is a Columbia University graduate.

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