The Now Massage

Massage services
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2025 Franchise 500 Rank
#306 Not ranked last year
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Initial investment
$470K - $783K
Units as of 2025
78 Increase 160.0% over 3 years

Company Overview

About The Now Massage

Industry Personal-Care Businesses
Related Categories Massage & Spa Services, Health & Wellness
Founded 2015
Parent Company The Now Parent LLC
Leadership Jeff Platt, President
Corporate Address 9242 Beverly Blvd., #300
Beverly Hills, CA 90210
Social Facebook, Twitter, LinkedIn, Instagram, Pinterest, TikTok

Business Overview

Franchising Since 2019 (6 years)
# of employees at HQ 30
Where seeking

This company is offering new franchises in the following US states: Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, District of Columbia, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, North Carolina, Nebraska, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming

# of Units 78 (as of 2025)

Information for Franchisees

Here's what you need to know if you're interested in opening a The Now Massage franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$60,000
Initial Investment Information Circle
$470,034 - $783,414
Net Worth Requirement Information Circle
$750,000
Cash Requirement Information Circle
$200,000
Royalty Fee Information Circle
6%
Ad Royalty Fee Information Circle
2%
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing The Now Massage has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 68 hours
Classroom Training 53.5 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
No
Can this franchise be run part time? Information Circle
No
# of employees required to run 20-30
Are exclusive territories available? Information Circle
Yes
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Franchise 500 Ranking History

Compare where The Now Massage landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022