My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

FruitFlowers/Incredibly Edible Delites
Sculpted fruit & vegetable bouquets

FruitFlowers/Incredibly Edible Delites
Sculpted fruit & vegetable bouquets

About
Founded

1985

Franchising Since

1993 (25 Years)

Corporate Address

3720 W. Chester Pike
Newtown Square, PA 19073

CEO

Susan / Ellen Ellman / Davis

Parent Company

IED Corp.

Financial Requirements
Initial Investment

$147,000 - $218,950

Net-worth Requirement

$500,000

Liquid Cash Requirement

$50,000

Ongoing Fees
Initial Franchise Fee

$35,000 - $35,000

Ongoing Royalty Fee

5%

Ad Royalty Fee

2%

Financing Options

FruitFlowers/Incredibly Edible Delites has relationships with third-party sources which offer financing to cover the following: 
franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Support Options
Ongoing Support

Purchasing Co-ops

Newsletter

Meetings/Conventions

Toll-Free Line

Grand Opening

Online Support

Security/Safety Procedures

Field Operations

Marketing Support

Co-op Advertising

Ad Templates

National Media

Regional Advertising

On-The-Job Training:

Up to 1 week

Classroom Training:

2 weeks

Additional Training:

Additional on-site training

Absentee Ownership Allowed
Number of Employees Required to Run:

6 - 8

Bio
Susan Ellman and Ellen Davis began Incredibly Edible Delites Inc. in 1984 out of their own kitchens. What started out as a party idea—a “floral” bouquet made of fresh-cut fruit—turned into an alternative to sending flowers. Within a year, the partners had moved Incredibly Edible Delites out of their homes; the first franchise location opened in 1993 in Westville, New Jersey.

The floral bouquets make unique centerpieces or gifts, suitable for hospital gifts, birthdays, anniversaries or any gift occasion. All fruits are preservative-free and ready to eat.

Cost
Initial Investment: Low - $147,000 High - $218,950
Units

Units (Locations)

Where Seeking Franchisees:

Franchisor is seeking new units internationally.
Franchise Financing
Using 401(K)/IRA Funds
  • Tax Penalty-Free
  • Debt Free
  • Expert Guidance
Learn More

Franchise Articles

To Compete Against Other Salons, Sports Clips Made It Easier for Franchisees to Run Their Businesses

It upgraded the point-of-sale systems at all 1,750 locations and introduced online check-in, a service popular with competitors.

The 7 Cheapest Franchises on the Entrepreneur Franchise 500 List

Seven inexpensive franchises you can buy for less than $5,000.

How Hardee's Shed Its Bikini-Centric Ad Strategy, and Cleverly Grew Up

The franchise is repositioning itself as forward-thinking.

Choosing a Hot Franchise May Leave You Cold

Ask yourself these diagnostic questions to find the franchise business that fits you best.

3 Tips for Handing Down a Business to the Next Generation

Mother-daughter Kumon franchisees share advice on how to smoothly transition a family business.

Disclaimer

The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.
Updated: August 12th, 2014