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2022 Franchise 500 Rank
#10 Ranked #14 last year
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Initial investment
$277K - $584K
Units as of 2022
1,142 45.7% over 3 years

Company Overview

Tropical Smoothie Cafe is a fast-casual cafe concept with locations nationwide, offering snack and meal options for any time of the day, including real-fruit smoothies, bowls, wraps, and sandwiches. The company offers an app as well as mobile ordering capabilities.

About Tropical Smoothie Cafe

Industry
Food
Related Categories
Smoothies/Juices, Fruit
Founded
1997
Leadership
Charles Watson, CEO

Franchising Overview

Franchising Since
1997 (25 years)
# of employees at HQ
120
Where seeking

This company is seeking new franchisees in the following US states: Alabama, Arkansas, Arizona, Colorado, Connecticut, District of Columbia, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, North Carolina, North Dakota, Nebraska, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming

# of Units
1,142 (as of 2022)

Franchisor Information

Corporate Address
1117 Perimeter Center W., #W200
Atlanta, GA 30338

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Tropical Smoothie Cafe franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$30,000
Initial Investment
$277,000 - $584,000
Net Worth Requirement
$350,000
Cash Requirement
$125,000
Veteran Incentives
50% off first-store franchise fee; $5,000 off franchise fee for additional stores
Royalty Fee
6%
Ad Royalty Fee
to 6%
Term of Agreement
15 years
Is franchise term renewable?
Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing
Tropical Smoothie Cafe has relationships with third-party sources which offer financing to cover the following: startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
170-210 hours
Classroom Training
25 hours
Additional Training
At existing store
Ongoing Support
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
Yes
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
No
# of employees required to run
15-20
Are exclusive territories available?
Yes
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Franchise 500 Ranking History

Compare where Tropical Smoothie Cafe landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021