Ending Soon! Save 33% on All Access

Drunken Exec Who Punched Uber Driver in Viral Video Is Suing the Driver for $5 Million The former Taco Bell exec who became infamous for assaulting his driver says it isn't his fault and the driver has to pay.

By Ray Hennessey Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Perhaps we shouldn't be surprised that someone made famous by the most boorish and bro-ish of behaviors sees no problem with doubling down on being perceived as an irretrievable idiot.

Former Taco Bell digital executive Benjamin Golden, 32, has filed a $5 million lawsuit against Uber driver Edward Caban, the man he beat in a drunken rage in a dashcam video that quickly went viral.

The reasons for Golden's act of legal chutzpah are many. First, Golden claims the video was an illegal recording, so shouldn't be used as evidence. Golden also says he shouldn't be liable for the injuries he inflicted on Caban. In fact, Golden claims he is the victim: Since the video of his October 30 behavior was so widely seen, he's suffered from "emotional distress and anxiety" and lost his job.

Finally, Golden says Caban is to blame, not him, since Caban never should have driven someone who was so apparently wasted. In short, Caban had it coming.

Golden's lawsuit was first reported by CNBC.

As seen in the video, Golden was incoherent through the short ride in Orange County, California, and only offered Caban vague and sometimes contradictory directions on where he wanted to be taken. Concerned, Caban turned his dashcam around to film the interior of his car, then pulled over to end the ride. When Golden refused, Caban told him he needed to get out or he would call the police.

Related: Elitism Has No Place in Entrepreneurship

Golden started to get out, but leaned back in and began punching Caban in the head and pulling his hair, amid a stream of expletives. Caban pepper-sprayed Golden, who then left the vehicle. Caban asked for bystanders to call the police, and Golden was arrested and charged with assault and public intoxication.

The video was a viral sensation. It didn't take long for Taco Bell to fire Golden, who headed up the company's global ecommerce and innovation operations. "Given the behavior of the individual, it is clear he can no longer work for us. We have also offered and encouraged him to seek professional help."

Ironically, whle Golden wants the video to no longer be submitted into evidence, it's apparently Golden's only knowledge the event even happened. Courtney Pilchman, one of Golden's attorneys, said shortly after the incident that he "does not remember the event. He didn't know exactly what he was arrested for. He has seen the video, but he has no recollection of it."

In light of the $5 million lawsuit against Caban, Golden also apparently has no recollection of another statement Pilchman made on behalf of her client just after the attack: "Mr. Golden accepts full responsibility for his actions and understands the consequences that may occur as a result."

For his part, Caban sued Golden and left his job as an Uber driver right after the assault.

Related: Uber Is Giving Free Rides in This Town to Curb Drunk Driving

Ray Hennessey

Former Editorial Director at Entrepreneur Media

Ray Hennessey is the former editorial director of Entrepreneur.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.


Is Consumer Services a Good Career Path for 2024? Here's the Verdict

Consumer services is a broad field with a variety of benefits and drawbacks. Here's what you should consider before choosing it as a career path.

Business News

'Creators Left So Much Money on the Table': Kickstarter's CEO Reveals the Story Behind the Company's Biggest Changes in 15 Years

In an interview with Entrepreneur, Kickstarter CEO Everette Taylor explains the decision-making behind the changes, how he approaches leading Kickstarter, and his advice for future CEOs.

Business Models

How to Become an AI-Centric Business (and Why It's Crucial for Long-Term Success)

Learn the essential steps to integrate AI at the core of your operations and stay competitive in an ever-evolving landscape.